The Debt Ceiling - Your Professional Brand - The Power of a Blog
July 14, 2011
Hosted by Kevin O'Neill
[Download MP3] [itunes] [Bookmark Episode]
The debt ceiling debate is likely one of the hottest political issues toiled over in Washington today. Join us this week on Capital Thinking with host Kevin O'Neill as we hear from Vince Frillici first on the latest news and analysis on the debate. Next, we welcome marketing expert Paula Black to explain the importance of branding and positioning within the context of the legal profession. Armed with over 15 years of legal marketing experience, Paula will share her knowledge on how to craft an effective marketing strategy to further business development. Finally, we turn to Kevin McKeown, one of the owners of LexBlog, the leading online practice development for legal and professional services firms, for additional marketing insight and to discuss another useful tool to add to your marketing arsenal--a blog. Kevin will provide advice for legal and business professionals on the various facets of blogging and the myriad benefits of a successful blog.
Capital Thinking
Thur 9 AM PT on VoiceAmerica Business Network
Capital Thinking is your weekly glimpse of the intersection between politics, policy, the law, and the world of business. Capital Thinking will go beyond the typical talking head babble of traditional media to give a better understanding of what’s going on in Washington and what it means for your business and your family. Each week, we will feature a mix of influential guests - policymakers, lawyers and business leaders - who will give you an in-depth and balanced look at issues of interest in Washington, the legal arena and the business world. This is a high-energy hour of radio that will give you actionable intelligence for use as a business leader and citizen. Capital Thinking is broadcast live every Thursday at 9 AM Pacific Time on the VoiceAmerica Business Network.
Kevin O'Neill
Kevin O’Neill is a partner at Patton Boggs LLP in Washington D.C., the nation’s leading public policy law firm. Patton Boggs began as an international law firm concentrating in global business and trade but has evolved to become a full-service firm with a national presence in every major area of legal representation. In his professional experience, Kevin helps implement federal government relations plans to influence public policy and achieve a client’s strategic business objectives. Kevin’s clients include some of the nation’s most prestigious corporations, associations, colleges and universities, healthcare entities, local governments and transportation authorities. In 2004, he was one of the youngest major fundraisers for the Bush-Cheney reelection campaign. Kevin co-founded and currently serves as President of a bipartisan federal political action committee (PAC). In 2007, Kevin was a candidate for the Republican nomination in a special election in Virginia’s First Congressional District. Kevin has a dual degree in broadcast journalism and history from Syracuse University. Kevin has a law degree from the College of William & Mary, where he was an editor of the law review and is currently the President-Elect of the Law School’s Alumni Association. Kevin is married and lives in Williamsburg, Virginia with his wife and two children.
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