THE SYNERGIST: Leading Your Team to Predictable Success

July 20, 2012
Hosted by Rasheryl McCreary

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Episode Description

Why do so many teams and groups fail to perform—achieving compromise at best and gridlock at worst? What does it take to end this gridlock? Join host Rasheryl McCreary and her guest, best-selling author Les McKeown. In THE SYNERGIST: Leading Your Team to Predictable Success, McKeown identifies three characters that sit at every business meeting, ’The Visionary’, ‘The Processor’, and ‘The Operator’ (VOP), each battling for their competing agendas and together blocking the way to real progress. Mckeown argues that every successful team includes a critical fourth player—the Synergist—who can take all three: the bold dreamers, the pragmatic realists, and the systems designers; and knit them together into a dynamic, well-rounded team. Most importantly, according to McKeown, the Synergist is a role anyone can learn. Tune in to the Leader and The Muse for practical, quick-start strategies to become a Synergist and lead your team to predictable success.

The Leader and The Muse: Inspired Personal Branding

Archives Available on VoiceAmerica Business Channel

Rasheryl will take you step-by-step through the process of discovering, building and leveraging your authentic personal brand. You will learn powerful, easy to use techniques that ignite your brand in ways that bring you increased visibility and credibility. You will gain practical tools and tips that help you leverage your brand in ways that expand your ability to influence, inspire and motivate others to action. Join Rasheryl as she interviews global thought leaders on how they cultivate and leverage their personal brands in order to drive extraordinary business and personal success.

Rasheryl McCreary

Rasheryl McCreary is a Leadership Coach and the President of TAO Leadership Development, Inc. a coaching firm specializing in Personal Branding and Leadership Presence for executives and entrepreneurs. As a Personal Brand Strategist and Leadership Presence expert, Rasheryl has coached over 1,000 executives from Fortune 500 companies, government agencies and non-profit organizations.

Known for her authenticity, engaging presence and masterful coaching, Rasheryl helps executives and entrepreneurs tap their unique values and strengths in order to increase their visibility, build stronger relationships and drive extraordinary business results. Rasheryl has coached leaders in the following organizations: American Express, Coca-Cola, General Electric, HBO, Booz Allen Hamilton, The Central Intelligence Agency and Harvard Business School, to name a few.

As a business expert, Rasheryl has been interviewed by National Public Radio, the Cleveland Plain Dealer and Cleveland Magazine. In addition, she is the recipient of the prestigious Marshall Memorial Fellowship in 2005 and the Northern Ohio Live Award of Achievement in 2001.

Rasheryl earned a Leadership Coaching Certification at Georgetown University, a Bachelor of Arts degree from Case Western Reserve University and is a graduate of the Artist as Entrepreneur Institute.



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