Measuring Success

September 27, 2013
Hosted by Carol Bossert

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Episode Description

There is science to the museum experience: psychology, anthropology, design, human behavior, sociology and brain chemistry all play a role in creating successful museum experiences. Caren Oberg, principal and owner of Oberg Research, will discuss ways that museums use scientific research to develop their offerings and evaluate their products. Like all scientific research, the key is asking the right questions. Good research also helps museums understand their audiences and become more responsive to the needs of their communities.

The Museum Life

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Museums attract millions of visitors and employ thousands. The Museum Life, hosted by Carol Bossert, charts the growth and development of this cultural business. Museum Life showcases leaders in the field who provide perspective on current issue as well as creative thinkers who are impacting the future of museums.

Carol Bossert

Carol Bossert loves museums. She has spent her career working in and for these important cultural organizations that include traditional collection-based museums, science centers, national parks and visitor centers.

In addition to hosting Museum Life, Carol Bossert maintains an active consulting practice to help cultural institutions, government agencies and corporations engage with their communities through exhibitions and place-based experiences. Her clients include Smithsonian Institution, National Park Service, Great Lakes Science Center, International Spy Museum, North Carolina Museum of Natural History, and international clients in China, Mexico and Saudi Arabia. Learn more at http://carolbossertservices.com/.

Carol Bossert holds a doctoral degree in biology from the University of Texas-Dallas and a Bachelors of Arts degree in Zoology from DePauw University. She is a graduate of the J. Paul Getty Museum Management Institute and has served professional organizations such as the American Alliance of Museums and National Science Foundation. She is also a member of The Museum Group, an organization of senior professionals in museum practice and Praxis Museum Exhibit Group.

She blogs about museum and civic issues http://carolbossertservices.com/blog/.



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