Personal Branding for Coaches, Part II

September 27, 2013
Hosted by Rasheryl McCreary

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Episode Description

As a new or seasoned coach, personal branding can be daunting. Your personal branding affects both your practice as a coach and your business strategy, so it’s important to get it right. Join host and personal branding expert, Rasheryl McCreary, as she explores personal branding for coaches, part 2. In this episode, you’ll learn why personal branding helps you attract the right clients, how to establish yourself as a thought leader in your area of expertise, how to build your brand on a budget, and more. Listen to The Leader and The Muse on Friday at 12noon PACIFIC and start building your personal brand.

The Leader and The Muse: Inspired Personal Branding

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Rasheryl will take you step-by-step through the process of discovering, building and leveraging your authentic personal brand. You will learn powerful, easy to use techniques that ignite your brand in ways that bring you increased visibility and credibility. You will gain practical tools and tips that help you leverage your brand in ways that expand your ability to influence, inspire and motivate others to action. Join Rasheryl as she interviews global thought leaders on how they cultivate and leverage their personal brands in order to drive extraordinary business and personal success.

Rasheryl McCreary

Rasheryl McCreary is a Leadership Coach and the President of TAO Leadership Development, Inc. a coaching firm specializing in Personal Branding and Leadership Presence for executives and entrepreneurs. As a Personal Brand Strategist and Leadership Presence expert, Rasheryl has coached over 1,000 executives from Fortune 500 companies, government agencies and non-profit organizations.

Known for her authenticity, engaging presence and masterful coaching, Rasheryl helps executives and entrepreneurs tap their unique values and strengths in order to increase their visibility, build stronger relationships and drive extraordinary business results. Rasheryl has coached leaders in the following organizations: American Express, Coca-Cola, General Electric, HBO, Booz Allen Hamilton, The Central Intelligence Agency and Harvard Business School, to name a few.

As a business expert, Rasheryl has been interviewed by National Public Radio, the Cleveland Plain Dealer and Cleveland Magazine. In addition, she is the recipient of the prestigious Marshall Memorial Fellowship in 2005 and the Northern Ohio Live Award of Achievement in 2001.

Rasheryl earned a Leadership Coaching Certification at Georgetown University, a Bachelor of Arts degree from Case Western Reserve University and is a graduate of the Artist as Entrepreneur Institute.

Episode Directory

November 2013

October 2013

September 2013

  • 9/27/2013: Personal Branding for Coaches, Part II Listen Now
  • 9/20/2013: Personal Branding for Coaches Listen Now
  • 9/13/2013: 10 Personal Branding Myths Listen Now
  • 9/6/2013: Build Your Brand: Write and Publish an E-Book in 3 Months Listen Now


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