When Letting Go Can Mean Finding it All
June 3, 2015
Hosted by Alise Cortez, PhD
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Episode Description
Once you get to the top, how do you know when it’s time to let go? At a time when women were rarely decision makers in business or agriculture, Susan Sokol Blosser, a pioneer in the Oregon wine industry, distinguished herself in both. For over three decades, Susan managed every aspect of Sokol Blosser’s winery operation. As the vineyard manager, she drove the tractor, did hand work, and used a forklift to load grapes onto flatbed trucks. As president, she saw Sokol Blosser grow to become one of the largest and most innovative Oregon wineries, with national and international distribution. Then, at the height of her career, Susan made an extraordinary decision – to step away from the work she loved and transition control of the winery to her children. The book Letting Go is the engaging account of how she made that decision, the surprising challenges she faced, and the unanticipated journey that ensued and the good life that followed.
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Alise Cortez, PhD
Dr. Alise Cortez is affectionately referred to as “The Anti-Undertaker” as she awakens the often otherwise “walking dead” to discover and nurture their passion, inspiration, and purpose in life and at work. She is one part Chief Purpose Officer and Management Consultant specializing in meaning and purpose, and one part Inspirational Speaker, Author, and Radio Host. Having developed her expertise within the Human Capital / Organizational Excellence industry over the last 20 years, today she is focused on enabling organizations to lead from purpose and create cultures of meaning that inspire impassioned performance, energizing engagement and fulfillment, while encouraging a devoted stay within the organization. For individuals, she also facilitates the online Catch Fire global community and various retreats to enable people hungry for a more meaningful and purposeful life to discover and create it for themselves.
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