Lindy Chen
Founder and Managing Director of ChinaDirect Sourcing Services, author of ‘Import From China. How To Make A Million…and Not Get Burnt!’, and co-author of “Women On Top”. ChinaDirect assists Companies source and import products from China to help them remain globally competitive. In only six years, she has saved her clients over $5 million in procurement costs. Lindy has more than fifteen years experience in International Trade, and her business goal is to grow ChinaDirect into the world’s leading sourcing firm. Lindy’s contribution to the organisation's success has been in developing a unique business model, and then systemising the business. Lindy is a dynamic, ‘bicultural’ business facilitator blending the best from the East and the West, with a natural ability to connect people from diverse backgrounds.
