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There’s a global financial crisis, and struggling companies are reducing staff, or worse, shuttering doors. If you’re out of a job, you’d be out of your mind to consider starting a business today. Right?
Not true, says small business expert Susan Wilson Solovic. “We are entering a new era in which the majority of Americans will either own a small business or work for one....While it may seem counterintuitive, a recessionary climate can actually be an ideal time to start a business.”
Need proof? Hyatt Corporation, Burger King, FedEx, MTV, CNN and HP started small in down economies. And c
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