Jon Ferrara joins me in the Business LockerRoom this week to discuss all things CRM – its beginnings, the state of the industry, and the idea driving his current company, Nimble. Managing customer relationships is a critical part of the sales/marketing/customer service process – join us as we discuss how it can be used as a powerful business driver.
Jon Ferrara has been recognized for pioneering innovation in customer relationship management. He is a serial entrepreneur and a pioneer in the customer relationship management (CRM) industry. He co-founded GoldMine, one of the first contact man
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