Social Selling at the Tipping Point - Part 2

October 18, 2017
Hosted by Bonnie D. Graham

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Episode Description

The buzz: “79% of sales people that use social media outsell their peers” [Forbes]. Social selling is at a tipping point, “that magic moment when an idea, trend, or social behavior crosses a threshold, tips, spreads like wildfire” (Malcolm Gladwell). It is impacting how sales and marketing teams collaborate, do business and engage customers. But the laggards – organizations just now joining the social bandwagon – are in “reactive” instead of “proactive” mode. How can they incorporate social selling into their company’s DNA? The experts speak. Brynne Tillman, Vengreso: “Social does not take the place of a handshake, but it turns a handshake into a hug” (Brian Fanzo). Mario Martinez Jr., Vengreso: “Just remember, you can't climb the ladder of success with your hands in your pockets” (Arnold Schwarzenegger). Kirsten Boileau, SAP: “There’s a way to do it better – find it” (Thomas Edison). Join us for Social Selling at the Tipping Point – Part 2.

Technology Revolution: The Future of Now

Technology Revolution: The Future of Now

Wednesday at 8 AM Pacific/11 AM Eastern Time on VoiceAmerica Business Channel

Technology in many shapes, forms, and devices is already shaping nearly every aspect of your life. How? On your smart phone and tablet with thousands of apps to enhance your work and daily living. On streaming media that lets you watch TV and movies anytime anywhere. On social media where your voice is instantly amplified to reach the world. Think you’ve seen it all? Not! There’s more to come and you’re part of making it happen – right now. Join host Bonnie D. Graham as she speaks with future-focused visionaries on Technology Revolution: The Future of Now, broadcasting live every Wednesday at 8 AM Pacific Time/11 AM Eastern Time, on the Business Channel.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.

SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.

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