Modern Competitive Analysis: Remember Social Media!
October 24, 2017
Hosted by Bonnie D. Graham
The buzz: “The importance of understanding the impact of competitors’ social footprints compared to your own can’t be overstated” (Paige Leidig). All brands and organizations operate in a competitive, fast-paced global environment. But while ignore the competition, others are obsessed with tracking competitors, even using “under the radar” spy methods. If traditional wisdom still holds – that strong knowledge about competitors’ strengths and weaknesses positions you to make smart marketing strategy decisions – then it’s time to add social media to your competitive info-gathering toolkit. The experts speak. Frank D. Geisler, ERPsourcing: “If you think education is expensive, try ignorance” (Robert Orben). Simon Deschênes, Oak3s: “I don't need time. What I need is a deadline" (Duke Ellington). Kirsten Boileau, SAP: “Success doesn’t come from what you do occasionally, it comes from what you do consistently” (Marie Forleo). Join us for Modern Competitive Analysis: Remember Social Media!
Changing the Game with Social Selling, Presented by SAP
Tuesday at 7 AM Pacific Time on VoiceAmerica Business Channel
Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.
Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on Social Selling. We’ll explore the fundamental changes that Social Selling is having on the Sales profession, the implications on the buyer journey, how Social Selling impacts an organization in terms of alignment and accountability, and how Social Selling changes the dynamic between buyer and seller.
Learn how you can become the savvy Leader who takes your company across the finish line as you look ahead to the next wave of business innovation. Changing the Game with Social Selling, presented by SAP, can be heard live Tuesdays on the VoiceAmerica Business Channel.
Bonnie D. Graham
Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of more than 25 weekly business thought leadership talk series presented by SAP under the banner of Coffee Break with Game-Changers Radio, which debuted in 2011. In a uniquely lively, unscripted roundtable discussion format, Game-Changers offers a broad range of expert business and technology insights to a global business audience.
SAP helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, on-demand deployments, and mobile devices.
Marco Argaez is a passionate and “partner-oriented” professional in the B2B and B2C space with international sales and marketing experience in several American and European countries like USA, Mexico, Spain, France, UK and Germany. He has worked during the past 20+ years of career in companies like HP, Microsoft and SAP developing different Channels and Routes to Market with broad exposure to a number of sales and marketing functions but always working on innovation programs and leading market trends as it’s the case of Social Selling, he works in SAP as global Marketing Director. He also is musician and writer in his free time. Guest Marco Argaez
A citizen of the world with boundless energy and a genuine passion for human potential, William Arruda is the founder of Reach, the global leader in personal branding with representatives in 45 countries and products used by a million+ people. He is a corporate branding veteran and accomplished entrepreneur credited with turning the concept of personal branding into a global industry. William has seen first-hand how personal branding ignites potential and bolsters trust, loyalty and engagement between an organization and its people. Clients include Adobe, British Telecom, Gucci, IBM, J&J, LinkedIn, Microsoft, Pepsi and Target. As a thought-leader, he has appeared on BBC TV, Discovery, Fox News and NPR and has been featured in publications including Time, Fast Company, the Wall Street Journal and Entrepreneur. William is the bestselling author of, Ditch. Dare. Do! and Career Distinction and writes a column for Forbes. He holds a Master’s degree in Education. Guest William Arruda
Perry van Beek
Perry van Beek, born and raised in the Netherlands, is the founder and owner of Social.ONE and has been helping companies with LinkedIn and Social Selling since 2009. Perry is very internationally oriented and spent 11 years of his life living abroad in countries like the UK, Germany and the US. He has been in international sales for more than 20 years. Perry survived major open heart surgery twice in his life alreadyand this eventually led him to finally fulfil his dream of starting his own business. Although he started in a different field, he quickly moved on to helping people with LinkedIn and since 2009 he’s been able to help many thousands of sales professionals understand and use LinkedIn more efficiently for social selling. He’s been on national television in the Netherlands and loves nothing more than to train, coach and speak on the subject of Social Selling. Guest Perry van Beek
LinkedIn’s Head of Marketing, Justin Shriber, refers to Lindsey Boggs as a “Legend in the Realm of Social Selling” and someone who “knows how to sell”. Receiving the highest Social Selling Index (SSI) score at the 2015 LinkedIn Sales Connect conference, Lindsey was recognized for her unique and effective outreach for prospecting. Making President’s Club her first year in sales at Bronto Software (a Netsuite company) set the stage for what was to come. Her creative prospecting efforts continue to be exercised at Bronto; her records are still unbeaten. Currently, Lindsey leads a high performance sales team at SmarterHQ, venture funded by Battery Ventures and Simon Venture Group. Sales have tripled since she joined SmarterHQ. Determination, motivation, and persistence were founded in her previous career as an opera singer. She has toured the world, won national singing competitions, and sung for U.S. Presidents, Congressmen and private events all over the country. Guest Lindsey Boggs
In her role as a Head of Regional Engagement & Social Selling at SAP, Kirsten Boileau is responsible for the dynamic collaborations and partnerships between global and regional marketing teams, as well as the continued development of the stellar Social Selling programs at SAP. As a member of the Global Marketing team and 11-year veteran of SAP, Kirsten is an expert in social selling, digital marketing, and leadership. Kirsten has deep expertise in personal branding, LinkedIn and LinkedIn Sales Navigator and has recently been named to the Top 100 Social Selling Influencers list, ranking at #40. Guest Kirsten Boileau
- Modern Competitive Analysis: Remember Social Media!
- Social Selling Success: Getting Your Company on the Bandwagon
- Sales and Marketing: Becoming A Social Selling Dynamic Duo
- Social Selling at the Tipping Point
- B2B Customer Experience 2020: The Role of Social Selling
- Mind Your Manners: Social Selling Etiquette and The Golden Rule
- Social Selling for Non-Quota-Carriers: Does This Compute?
- Social Selling and AI: New Frontier or Pricey Gimmick?
- Social Media Relationships and B2B Buyer's Journey
- Your Social Selling Journey and Change Management
- Social Selling: King Content, Context and the Sales Cycle - Part 2
- Social Selling: Accelerating the Sales Cycle with King Content
- LinkedIn and Microsoft: The Perfect Storm for Social Selling?
- Video and the Social Seller's Toolkit
- Social Selling Adoption: How to Make It Happen
- for Social Selling: Fantasy or Fix, Hype or Hope? Three Experts Speak.
- How Social Selling is Changing the SMB Market
- How Social Selling Is Changing the Large Enterprise
- The Gamification of Social Selling
- The Future of Social Selling: 2015 Surprises, 2016 Predictions
- Social Selling Accountability Metrics: How Are You Doing?
- Building Your Social Selling Program: Training and Enablement
- Convincing Your C-Suite to Invest in Social Selling
- The Final Sprint: Closing Strong with Social Selling
- Is Social Selling Closing the Deal?
- Special Encore Presentation: Social Selling 101: All Aboard!
- Social Selling 101: Partners and Social Selling
- Social Selling: Can You Hear Me?
- Social Selling 101: All Aboard!
Bernie Borges is CMO of Vengreso, the largest provider of digital sales transformation services. Borges is the host of the award winning Social Business Engine podcast. He is a frequent speaker at industry events and is the author of Marketing 2.0, one of the earliest playbooks written on social media strategy. He is an IBM Futurist and has been recognized by industry peers, including Marketing Insider’s 60 Best Marketing Speakers, TopRank’s Top 50 Content Marketing Influencers, Cision’s Top 50 Content Marketers on Twitter, Brand Quarterly’s Top 50 over 50 Marketing Thought Leaders and Onalytica’s Top 100 AI Influencers. Guest Bernie Borges
Chris Boudreaux is an executive at EY, where he helps clients transform their business operations through digital and social media. He leads the largest social selling deployment in the world, and is a core member of the recently formed alliance between LinkedIn and EY. He publishes thought leadership through EY and his personal site, SocialMediaGovernance.com. Prior to EY, Chris created the Social Media Technology practice globally at Accenture, and built a social business consulting practice at the social media agency, Converseon, serving some of the world’s largest brands. In 2013, he published his second book on social media, The Most Powerful Brand on Earth, to help organizations thoughtfully empower employees in social media to support the organization’s goals. His work has been featured by the Harvard Business Review, Inc. magazine, Consulting magazine, Forrester and Gartner. In 2012, iMedia included Chris in their 2012 Top 25 Internet Marketing Innovators and Leaders. Guest Chris Boudreaux
João Branquinho is the SAP Marketing Vice-president in Latin America and the Caribbean for Partner&SME (Small and Medium Enterprises), and Digital, based in Miami. Previously Joao was responsible for the same role in CIS, based in Moscow, and before that, he was responsible for Marketing in Portugal, always at SAP. Thanks to his vast Marketing experience and good results with Digital and SMEs, Joao was regularly invited to help onboard several Marketing teams at SAP (like in Dubai) and to share his best practices all over Europe – this gave him a rich and diverse cultural experience. Joao’s passion for the digital and social world can also be seen on his hobby, aquariums, where he created a successful online community with more than 70.000 members. Guest João Branquinho
Hilary Carter is an advocate for leadership and accountability on Social Media. She is the founder of InTune Communications, a strategic communications company that consults to businesses, individuals, and community-based organizations on Social Media best practices, manages Social Media accounts, and creates customized communications solutions. She is a regular contributor to the Globe and Mail’s Leadership Lab series, writing on digital leadership, online branding, digital reputation, image-based communications, and the importance of establishing trust in organizations. Hilary holds a Master of Science in Management from the London School of Economics. Her career began in the financial services industry where she conducted market research and managed international client relationships for leading Canadian, American, and Swiss financial institutions. Witnessing the impact of mobile technology on the publishing industry, Hilary was inspired to create InTune Communications. Guest Hilary Carter
Simon Deschênes is the founder and CEO of Oak3s – Smart Social Selling. He is providing social selling solutions for Canadian B2B SMEs. He is also the Marketing and Sales advisor and a shareholder of Ruff-Cycles America (Electric Bikes Manufacturer and distributor for North America market). Simon has developed a B2B digital business development system influenced by social selling and inbound marketing methodologies since 2013. He has successfully implemented his system in many different companies and industries such as manufacturing, wholesales, construction, design and architecture, professional services and IT. As an entrepreneur, Simon knows that what matters the most for his clients are the results: growing the value of their company as well as their top line. Guest Simon Deschenes
Jim Fields is Vice President of Customer Experience Marketing for SAP, where he is responsible for innovating new models of engagement and generally finding margin between the organizational silos. Jim is a frequent blogger, brand journalist, speaker at industry events, and mentor to early talent. Guest Jim Fields
Maggie Fox is the Senior Vice President of SAP Experience, Global Marketing at SAP. She is responsible for delivering a unified digital experience to SAP customers and the market. Prior to joining SAP, Maggie was founder and CEO of Social Media Group, established in 2006 and was one of the world's most highly respected independent agencies helping businesses navigate the socially engaged Web. She has been interviewed about social and digital trends by Inc. Magazine, The Washington Post, CBC Radio, The Globe and Mail, CBC News, CTV News and The Financial Post, among others. In 2011, The National Post named her one of Canada's Top Innovators. Fox sits on the boards of GetElevate.com and the Heart and Stroke Foundation. Guest Maggie Fox
Russ Fradin, CEO and Co-Founder of Dynamic Signal, is a digital media industry veteran with more than 15 years of experience in the online marketing world. He co-founded and was CEO of Adify, which was acquired by Cox in 2008, and he also co-founded SocialShield. Russ was also SVP of Business Development at Wine.com, Executive Vice President of Corporate Development at comScore, and was among the first employees at Flycast, which was acquired by CMGi in 2000. He is an active angel investor and is on the Boards of comScore ($SCOR) and TubeMogul ($TUBE). Guest Russ Fradin
Frank D. Geisler
Frank D. Geisler is CEO and CMO of ERPsourcing AG in Zurich, Switzerland. He grew up in Germany but is now living in the outskirts of Zurich, Switzerland. Frank is an IT veteran who spent over 36 years in the industry. Prior roles included CIO of "Labor Prof. Seelig", Sales Management at Commodore Germany, Deputy General Manager at J.D. Edwards Central and Eastern Europe, Managing Director at MRO Software Germany and EMEA (Europe, Middle-East, Africa) and Partner Account Manager at SAP Switzerland. Frank studied Informatics and Mathematics at the University of Karlsruhe, Germany and is a specialist for CMMS (Computerized Maintenance Management Systems). He is also President of the Swiss chapter of the NPO Labdoo.org. Labdoo is a global grass-roots initiative with volunteers who collect unused but working laptops, refurbish them with Linux and educational software and donate these computers to children, schools and refugees in the world for a better education. Guest Frank D. Geisler
Barbara Giamanco is globally recognized as a leader in Sales and Social Selling. She’s the co-author of The New Handshake: Sales Meets Social Media and CEO of Social Centered Selling. She is a keynote speaker, best-selling author, sales and social media strategist, corporate webcast host to top technology companies and the host of the popular Razor's Edge podcast. Barb is consistently a Top 25 Influential Leader in Sales, a Top 25 Sales Influencer on Twitter and one of Top Sales World’s Top 50 Sales and Marketing Influencers. Visit: www.scs-connect.com. Guest Barbara Giamanco
Sarah Goodall is the Managing Director of Tribal Impact. She has spent 20+ years in B2B marketing, most recently leading social business for SAP in Europe, Middle East and Africa. Sarah took a leap of faith nearly 2 years ago to launch her own startup company - her fourth child! She now helps organisations transition their sales and marketing strategy to an advocacy led approach through training, tools and content. In many ways, Sarah is testament to the topic of today. Since starting her business she has never made one cold call or invested one marketing dollar and yet she’s receiving on average 2 inbound enquiries per week. Guest Sarah Goodall
Reuven Gorsht is a strategy and transformation executive with over 15 years of experience. Reuven’s unconventional views on business and leadership are honed by his passion, and deep experience in strategy, leadership, and organizational culture. Throughout his career, Reuven has been a catalyst in establishing and scaling new businesses and products. Most recently, as the Global Vice President of Customer Strategy at SAP, Reuven led the creation and execution of the company’s new Go-to-Market strategy, transforming SAP to a dominant player in Cloud computing. His work on leadership, change and innovation has been featured in leading publications such as Forbes and BusinessWeek. He further inspires action by speaking at conferences and corporate events around the globe. Reuven holds degrees in Business and Human Resources and is an alumnus of the Harvard Business School. Guest Reuven Gorsht
Tim Hughes is a transformational leader, best-selling author and top 10 Social Media influencer. With a background in sales and sales management, Tim has been involved in Social Media for over 8 years, having built a following on Twitter of 180,000, to become the number one most influential social seller. He is also an internationally renowned speaker, blogger and writer. With the disruption in the market from Cloud and Social, 3 years ago he was involved in the European transformation of the sales and marketing teams at one of the world’s largest tech companies, and across 2,000 people. Many of his Social Selling learnings are shared in his bestselling book “Social Selling: Techniques to Influence Buyers and Changemakers”. This transformation was about providing a complete new way of working for sales and marketing teams. Tim is the co-founder of Digital Leadership Associates www.social-experts.net, helping companies make a transformational move to embrace digital and social. Guest Tim Hughes
Morgan Jones is the General Manager, Televerde Europe. Morgan is an accomplished B2B sales, marketing and demand generation leader, bringing a keen understanding of inside sales and demand generation to Televerde. Most recently he was the Senior Director of Demand Generation for SAP, and has held demand generation and inside sales roles at IBM, Vignette Inc., and CA, Inc. Guest Morgan Jones
As a top B2B IT influencer with 125K Twitter followers @evankirstel, Evan Kirstel helps clients massively grow their online audience and leverage social media as a B2B sales networking, lead generation and thought leadership tool. Evan has been named on the top 20 most mentioned and RTs by both CIOs and CMOs on Twitter and is a member of influencer programs at Huawei, Pitney Bowes, IBM, ANA, DellEMC and others. With 20+ years of sales, alliances and biz dev experience in the telecom and IT arena, Evan brings a unique perspective on opportunities in the Unified Communications & Collaboration segment, including deep knowledge of social, mobile, and the voice/video/web collaboration market and cloud technology. Guest Evan Kirstel
Jack Kosakowski is a passionate practitioner and visionary in the B2B social selling space. He was just ranked as the #2 globally for social selling influence. Jack was with Act-On software as Regional Sales Manager for 2.5 years where he generated over a million dollars in revenue heavily influenced by his social selling process. He is now the Global Head of B2B Social Sales Execution at the Creation Agency. His content has been published on LinkedIn, Sales Hacker, Convince and Convert, Forbes, and Act-On Software's blog. Guest Jack Kosakowski
Bryan Kramer is one of the world’s foremost leaders in the art and science of sharing, and has been credited with shaping the #H2H human business movement in marketing and social. He’s also global keynote speaker, bestselling author and strategist who consults Fortune 500 clients such as IBM,Cisco and Pitney Bowes on humanizing business through social media. His second book, Shareology, was listed on USA Today’s Top 150 Book List, as well as #1 on Amazon in four categories. Bryan is the President and CEO of PureMatter, a content, social and digital marketing agency in San Jose, CA, and one of the fastest growing private companies in Silicon Valley. Guest Bryan Kramer
Phil Lurie is Vice President of Sales Technology at SAP and heads Social Selling for SAP’s global sales organization. He has been in the software industry for 40 years and has held various leadership roles in large and small companies. Phil has recently written about breaking down silos in big organizations and how social selling is just the latest evolution in a classic art form. Guest Phil Lurie
Mario Martinez Jr
Mario Martinez Jr. is the CEO and Founder of Vengreso, a keynote speaker, sales expert, and a digital sales evangelist. In 2017, Mario was named one of the Top 25 Most Influential Inside Sales Professionals, the 6th most influential Social Selling Leader and the Number 1 Online Sales Guru in the world. Mario teaches marketers, sales leaders, reps, and business owners how to grow company revenues, develop an engaging personal brand, and attract today’s modern buyer using social networks and the digital sales ecosystem! He spent the last 79 consecutive quarters in Sales and Leadership, growing and managing hundreds of millions of dollars a year in sales revenue in the Global, Enterprise, Commercial, SMB and Public Sector segments. Follow him on YouTube, at www.LinkedIn.com/in/mthreejr, or at https://vengreso.com. Guest Mario Martinez Jr
Lorraine Maurice, Senior Director, Global Indirect Channel Marketing at SAP, is a results-oriented leader with an impressive track record in communications, social media, channel marketing and business development within high tech and telecom industries. For over 25 years, she has defined and managed complex go-to-market channel strategies and developed compelling messaging and content for each step of the buyer’s journey. Lorraine has a strong balance of entrepreneurial thinking and corporate governance and effectively brings together the right mix of people, resources, and processes to meet the most complex challenges. Guest Lorraine Maurice
Liam McLaughlin is the InStruct Program Manager for LinkedIn. Liam spent 10 years in sales (both b2b and b2c) before joining LinkedIn almost 2 years ago. He has always been proactive about analyzing his industry to have a very in-depth knowledge of the product and service offerings available, ultimately aimed at being educated to make better recommendations for clients and making sure their expectations are exceeded. Liam has a great interest in technology, startups, social selling and during his little spare time likes to try his hand at golf. Guest Liam McLaughlin
Tom Nusko is with Integrated Digital Marketing at SAP. As Social Media Lead for Middle and Eastern Europe, he´s driving the digital transformation within his region by providing strategy development, consulting and training on digital marketing topics. Tom is passionate about modern marketing, well told stories and captivating technology. Guest Tom Nusko
Shawn Robertson is currently the Global Vice President of Management Excellence, Social Selling, and E-Center Optimization for SAP’s fastest growing RTM. His responsibilities include all matters that relate to ensuring the sales leaders have the best tools, processes, and strategies to be successful. Shawn started his management career with SAP nine years ago in Scottsdale AZ. Since joining, Shawn has been a pioneer in building new sales teams for SAP’s most strategic and innovative products and services. In his previous role of Sales Vice President in North America Shawn successfully started and cultivated five unique businesses for SAP from the ground up. These businesses ranged from a channel sales business to starting Cloud Inside Sales. Shawn is happily married to his wife of twelve years and currently resides in Scottsdale AZ. Guest Shawn Robertson
Nick Robinson is the Digital Strategy Lead for SAP North America, where he is responsible for staying on top of digital trends and equipping the marketing organization to compete. Nick is also co-host of the Creators Class podcast and co-author of StumbleUpon for Dummies. He has a strong background in web development, marketing, and entrepreneurship. His professional experience with the web dates back to 1997 when he coded his first Geocities website. When not working, you can find Nick at the gym, traveling, and spending time with family and pets. Guest Nick Robinson
Charrele Robinson-Brown is a Director of Digital Experience who supports Social Selling in the Experiential Marketing & Strategic Programs Division. She is charged with infusing Gamification throughout Social Selling at SAP as well as running the BOSS Program. Charrele is also a Design Thinking Professional who is very passionate about this process. She has been with SAP for 3.5 years and has worked in a number of divisions from Consulting to Information Architecture/User Experience Design. In addition, she trains others in Design Thinking. Charrele is also piloting a program called Early Innovators. This construct pairs SAP with Middle and High School Students to create an environment of sharing, introduces students to corporate business, but most importantly, it exposes SAP to a generation of innovators who have innate technological prowess where both audiences can learn from each other and create. Guest Charrele Robinson-Brown
Jill Rowley is Chief Strategist at #SocialSelling and Startup Advisor to numerous technology companies including Vidyard, TrackMaven, Nudge, Influitive, Accompany, Allbound, and most recently, Zeality, People.ai, Engagio and Terminus. Jill's a sales professional trapped in a marketer’s body. She spent 52 quarters on quota at Salesforce and Eloqua. Jill spent a year leading Social Selling at Oracle after the Eloqua acquisition. She’s currently spending most of her time speaking and advising global companies on the Why, What, and How-to-Do digital SALES transformation and social selling at scale. Guest Jill Rowley
Jonathan Russell has been with SAP for over 6 years holding a variety of roles within the now named SAP Hybris line of business. As Vice President for Collaboration & Communities he works with customers across the globe helping them to transform how engage with their customers in this digital era. Prior to joining SAP Jonathan worked for the Digital Agency Acxiom. Further to these roles, Jonathan worked for the BBC and Moonfruit. Guest Jonathan Russell
Casey Ryan is the Senior Communications and Training Specialist for SAP’s Partner Service Delivery (PSD) team. He is responsible for driving effective training and communications across PSD globally through enhancement of the overall training framework and delivering a focused communications strategy including social media management. Casey has a deep-rooted passion for communication, successfully promoting PSD via various SAP news outlets and enjoying his own weekend pop culture talk-radio show and social media feed. Guest Casey Ryan
Koka Sexton is an action oriented, data junky on social media. Starting his career in sales, he was a pioneer in social selling and helped pave the way for how social media was used by sales professionals. He has had the opportunity to speak to companies all over the world about how sites like LinkedIn and Twitter can connect buyers and sales professionals. The social selling methodology he has developed has helped over 10,000 sales professionals. Koka developed the social and content marketing program at LinkedIn and focuses on how social media can be used to build your professional brand, connect with decision makers and generate new leads. He’s not a fan of vanity metrics and if the end result isn’t tied to revenue, he’s not interested. Connect with him on LinkedIn and see for yourself. Guest Koka Sexton
Jamie Shanks is the CEO of Sales for Life, the world's largest Social Selling training program for mid-market and enterprise companies - leveraging a crowdsourcing curriculum system. Sales for Life has trained over 60,000 sales and marketing professionals, in dozens of industries around the globe. Guest Jamie Shanks
Firdaus Shariff is SAP’s Vice President of Global Marketing, running Demand Programs and Engagement initiatives. She is a member of the Global Experiential Marketing and Strategic Programs Leadership team. With SAP since 2011, she most recently held the joint roles of Head of Marketing for EMEA South and Marketing Director for MENA. Firdaus is responsible for digital demand generation initiatives that create and accelerate pipeline and revenue contribution to the business. Her team drives the content portfolio for a true “Always-on” customer experience, manages the acclaimed Social Selling program and works in collaboration with all relevant teams across SAP on a digital-first approach. Firdaus has been recognized with the Woman Super Achiever Award and Most Influential CMO Award for the ME Region, from the ME and Asia CMO Council, Marketing Maestro at the Reseller ME Awards and Women in Leadership Achievement Award from the World Federation of Marketing Professionals. Guest Firdaus Shariff
Kurt Shaver is CEO of The Sales Foundry, seven-year old a training company specializing in social selling training. As a former corporate sales rep and VP of Sales, Kurt knows what it takes to reach executive decision makers as well as how to implement new skills across a sales organization. He is the creator of the Social Selling Boot Camp and has spoken at events like Dreamforce, Sales 2.0, and LinkedIn's Sales Connect conference. His blog on Social Selling was recently named Top Sales Blog and he is a regular contributor to Selling Power magazine, Top Sales World, and Business2Community. Sales Foundry clients include Hewlett Packard, TelePacific Communications, Maritz, Nexus, and City National Bank. Guest Kurt Shaver
- Your Social Selling Journey and Change Management
- LinkedIn and Microsoft: The Perfect Storm for Social Selling?
- for Social Selling: Fantasy or Fix, Hype or Hope? Three Experts Speak.
- The Future of Social Selling: 2015 Surprises, 2016 Predictions
- Special Encore Presentation: Social Selling 101: All Aboard!
- Social Selling 101: All Aboard!
Amar Sheth is a storyteller. Fascinated by the sales and marketing evolution, he works on teaching sales leaders, sales professionals, digital marketers how to transform their mindset from analog to digital. He has helped shape and create the content and curriculum that has been taught to over 90,000 sales professionals worldwide, across 300+ enterprises. He’s currently the VP of Customer Success at Sales for Life, a firm focused on sales and marketing transformation. Additionally, Amar is an Instructor at the Schulich School of Business at York University where he teaches sales leaders and professionals how to apply social and digital strategies in their organizations. Outside of work, Amar enjoys traveling, daydreaming and pondering new stories that will fascinate the sales and human experience. Got a story? He’d love to hear it. Guest Amar Sheth
Vengreso’s Chief Learning Officer, Brynne Tillman is an Internationally recognized Social Selling Trainer and Amazon best selling author of The LinkedIn Sales Playbook, a Tactical Guide to Social Selling http://LinkedInBook.info. Brynne has been a top producer and sales trainer throughout her 25+ year career and brings practical applications to sales teams to; be seen as a thought leader and subject matter experts, gain access to more qualified buyers, and convert targeted connections to phone calls. Brynne is internationally known for her practical and tactical LinkedIn and social selling advice through her blog http://LinkedInposts.com. Learn more about Brynne in this video interview https://youtu.be/H2COZN2ksCw. Guest Brynne Tillman
Kevin Thomas Tully
Kevin Thomas Tully is the Vice President of Social Enablement at rFactr, a Social Selling and employee advocacy technology platform. Kevin drives the cultural adoption of rFactr’s industry-leading social communication and sales acceleration technology throughout digitally-savvy organizations. With a C-level background in Sales, Marketing, and PR, he has built multi-million dollar sales infrastructures and trained award-winning sales teams across variable verticals both as an entrepreneur and corporate officer. Kevin is a globally-recognized Social Selling leader and strategist who boasts a near-perfect 99 LinkedIn Social Selling Index (SSI) score. A Johns Hopkins-educated scientist, Kevin employed the principles of Social Selling long before the term entered the popular business vernacular, applying predictive analytics and data mining to the sales process to gain a strategic marketplace advantage for leading brands worldwide. Follow Kevin on his blog at www.kevinthomastully.com. Guest Kevin Thomas Tully
Gabe Villamizar is recognized as a leading Social Selling influencer by Inc.com, MarketingProfs and Forbes. Gabe currently leads the social selling training and coaching efforts at HireVue, a SaaS company that uses digital video and predictive analytics to build and coach the world’s best teams. Prior to HireVue, Gabe was part of the sales and marketing teams at InsideSales.com where he tested, learned and developed his social selling training program. Guest Gabe Villamizar
Gabe Villamizar is the Social Selling Director at HireVue, where he trains and coaches 66 sales reps on the science of social selling. Over the past five years, he’s focused on social selling lead generation, social media marketing, and online marketing strategy in the SaaS B2B industry. He is recognized as a global social selling influencer and leader by Forbes, LinkedIn, and Inc.com. Guest Gabe Villamizar
Julio Viskovich is the Vice President of Marketing at rFactr, a social selling enablement and employee advocacy platform for the enterprise. He is one of the pioneers of social selling and a Forbes Top 30 Influencer. Julio speaks regularly with the Global Social Media Institute and published his first book called Sellarketing - a tweet-able book on aligning sales and marketing. Guest Julio Viskovich
Jeff Zelaya is a leading social selling expert and the Head of Sales at the venture-backed startup, Triblio. As one of LinkedIn’s most recommended speakers, Jeff travels across the US teaching business executives, students, HR professionals and entrepreneurs all about how to leverage LinkedIn for professional success. Past clients include Home Depot, Sears, Netflix, Rosetta Stone, Vistaprint, Megabrands, and Xaxis. Jeff earned a B.A. in Marketing Management at Florida International University and a Certificate in Sales & Customer Relationship Management. Guest Jeff Zelaya