Customers Choose Trust and Employees Own Their Engagement
October 23, 2019
Hosted by Alise Cortez, PhD
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Episode Description
Today’s business climate calls for a move away from a focus on shareholder primacy to one that includes serving all stakeholders – customers, employees, suppliers, communities, and shareholders. Doing business in that world means more than ever, employees and customers are in the driver’s seat. And that translates to customers favoring trust-based relationships for purchases AND employees taking on more responsibility for their own engaged efforts on the job to ensure their own success. Welcome to the new frontier!
Working on Purpose
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Do you want to help create a world where people are passionate about their work, inspirational leadership helps team members realize their greatness, and capitalism thrives while serving the highest causes? Me too. The working on purpose program is a thought leadership engine that enlightens and inspires listeners with insights from elite business leaders and novel subject matter experts. Together, we’re working on purpose to steward the future of work and business to elevate us all.
Alise Cortez, PhD
Dr. Alise Cortez is affectionately referred to as “The Anti-Undertaker” as she awakens the often otherwise “walking dead” to discover and nurture their passion, inspiration, and purpose in life and at work. She is one part Chief Purpose Officer and Management Consultant specializing in meaning and purpose, and one part Inspirational Speaker, Author, and Radio Host. Having developed her expertise within the Human Capital / Organizational Excellence industry over the last 20 years, today she is focused on enabling organizations to lead from purpose and create cultures of meaning that inspire impassioned performance, energizing engagement and fulfillment, while encouraging a devoted stay within the organization. For individuals, she also facilitates the online Catch Fire global community and various retreats to enable people hungry for a more meaningful and purposeful life to discover and create it for themselves.
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