When You Can Predict Human Behaviour, You Can Predict the Future and Grow a Global Business

March 2, 2020
Hosted by Sara Roach Lewis

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Guest Information

Episode Description

When you can predict human behavior, you can predict the future and grow to seven figures. Meet Polly. Polly is an AI tool whose job is population research via social media. If you want to know what the population is truly thinking and feeling, the way to get that data has moved online. But Polly is for more than just increasing website clicks. Think how long it took for the population to adopt anti-smoking and drunk driving messages. With targeted messages and Polly’s data, change takes years, not generations. Behind Polly is cofounder and CEO Erin Kelly of Advanced Symbolics and she joins Sara Roach Lewis on this week’s episode of Breakthrough to talk about the sacrifices that are required when growing from a startup to a global business, being in the male dominated tech and AI space, and how parenting fits in when the airplane is your second home.


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Entrepreneurs often have similar characteristics: energy, passion, vision. Why do some soar to success while others struggle to climb?

Would it shock you to know that less than 2 percent of women-owned businesses in North America ever achieve a million dollars a year in revenue? Why is that? How do we dramatically increase that number?

What methods and mindsets do these powerful businesswomen have that you can learn from as you press forward on your journey to success? What obstacles did they face, opportunities did they identify, and trails did they blaze to hit this milestone?

Each week Sara Roach Lewis has conversations with the ambitious women entrepreneurs that help to form that 2 percent as well as those destined to shatter it. Are you interested in becoming a 7-figure entrepreneur? Sara Roach Lewis is here to help you “breakthrough.”

Sara Roach Lewis

Sara Roach Lewis is a successful entrepreneur, recognized expert in gender equality, facilitator, strategist, mentor, coach and radio host. Over the last 15 years, Sara has worked with some of our country’s top female leaders and has helped dozens of entrepreneurs scale and grow their businesses.

With a background in the not-for-profit sector, Sara honed her operations and management skills building programs, leading teams and managing budgets.

As an expert in women working in traditionally male occupations, she has worked with hundreds of women to succeed in their careers while blazing new trails for others. At the same time, she has worked with industry leaders and associations to address the systemic and structural women face, whether it is in business, government, trades, technology, or trucking.

In fact, she developed Trade HERizons, a program to increase the number of women in the trades sector in her home province. Over 10 years, the number of women in the sector has increased by 1100 percent.

A life-long learner, Sara has a degree in Psychology, diplomas in business administration and journalism and is a trained mediator focusing on interest-based conflict resolution. For the past several years, Sara has honed her focus on women in business and helping women meet their own million-dollar milestone. Through coaching and training, she helps established business owners focus on building their business to the next level.

Episode Directory

March 2020

  • 3/30/2020: A Positive Work Culture and Strong Organic Growth Leads Canada's InGenius to 8 Figures Listen Now
  • 3/23/2020: AfricanAncestry.com Proves That When You Can Answer ‘Where Am I From?’, You Can Change Lives Listen Now
  • 3/16/2020: Leading through Crisis: COVID 19 & Your Business Listen Now
  • 3/9/2020: 30 Years of Lessons: From Serviced Based Solopreneur to Software-as-a-Service, Seven-Figure Success Listen Now
  • 3/2/2020: When You Can Predict Human Behaviour, You Can Predict the Future and Grow a Global Business Listen Now

February 2020

January 2020

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