Cloud Service Adoption: Hit-and-Run Never Works

June 11, 2020
Hosted by Bonnie D. Graham

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Episode Description

The buzz: “Traditional service companies know that customer loyalty has a powerful impact on the bottom line. But what about service firms in the new economy, where customers can defect at the click of a mouse? Bain & Co.…first demonstrated the value of customer retention in the Harvard Business Review in 1990… Even a 5 percent increase in customer retention can lead to an increase in profits of between 25 and 95 percent (hbswk.hbs.edu).” Yes, the handwriting is on the wall for today’s cloud computing service providers who merely celebrate the “hit” upon reeling in a new customer, then “run” to snare the next customer. Why? They need to pay attention to their customers’ experiences and satisfaction if they want to realize the benefits of customer retention. Our panelists – Dr. Nikolaus Krasser, CEO and co-founder of Pentos AG, John Scola at SAP channel business, and Linus Tabellion at the DRÄXLMAIER Group – will share their insights on “Cloud Service Adoption: Hit-and-Run Never Works”.

The Power of Partnerships: Changing the Game for Digital Transformation, Presented by SAP

The Power of Partnerships: Changing the Game for Digital Transformation, Presented by SAP

Thursday at 7 AM Pacific Time/10 AM Eastern Time on VoiceAmerica Business Channel

Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on The Power of Partnerships: Changing the Game for Digital Transformation, Presented by SAP.

We’ll explore the fundamentals of how technology partner ecosystems play a critical role in delivering the digital transformation services and solutions to customers, and how those partner channel networks and support programs, found in the software industry, are key to vendors, partners, and crucial to companies moving into the digital world.

Learn how you can become the savvy leader who takes your company across the finish line as you look ahead to the next wave of business innovation.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.

SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.

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