The Future of Video: How Many Words Will A Picture Be Worth?
April 21, 2021
Hosted by Bonnie D. Graham
The Buzz: During 2020, video was the “king” of media types. Americans were Zooming into work meetings, logging into online classrooms, FaceTiming friends and family, and streaming entertainment more than ever. Binge-watching and gaming were up 25 percent and 75 percent, respectively. Americans spent an average of 42 minutes a day viewing digital video on their phones last year, compared to 23 minutes on computers. [Connie Chan: https://a16z.com/2020/12/07/social-strikes-back-video/] But this began way before COVID. Since 2015, video streaming has risen 13 percent year-over-year. Now, we’re about to enter a new era of video-first products beyond entertainment and gaming. If video 1.0 phase was laid-back, video 2.0 will be more interactive and participatory, with users engaging with the platform, giving direct feedback on the content, and shaping the experience in real time. How did we get to this moment? The first era was television – controlled by big budgets and lead time to produce 30 or 60 minute shows. In the second era, YouTube unleashed a new category where anyone can be a creator – videos 1 minute, 10 minutes, even 24 hours long. Then the TikTok era— video condensed to one minute or less, with some of the best just 10 or 20 seconds long. All you need is a smartphone. TikTok reached 1 billion monthly active users in just four years, half the time it took Facebook, Instagram, and YouTube. We’ll ask Kirsten Boileau, Karl Yeh, Ryan Sonnenberg, Loic Simon and Vincenzo Landino for their take on The Future of Video: How Many Words Will A Picture Be Worth?
Technology Revolution: The Future of Now
Wednesday at 8 AM Pacific/11 AM Eastern Time on VoiceAmerica Business Channel
Technology in many shapes, forms, and devices is already shaping nearly every aspect of your life. How? On your smart phone and tablet with thousands of apps to enhance your work and daily living. On streaming media that lets you watch TV and movies anytime anywhere. On social media where your voice is instantly amplified to reach the world. Think you’ve seen it all? Not! There’s more to come and you’re part of making it happen – right now. Join host Bonnie D. Graham as she speaks with future-focused visionaries on Technology Revolution: The Future of Now, broadcasting live every Wednesday at 8 AM Pacific Time/11 AM Eastern Time, on the Business Channel.
Bonnie D. Graham
Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.
SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.