Seniors . . . The Brick and Mortar of Small Business!
April 28, 2021
Hosted by Frank Helring
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Guest Information
Episode Description
Seniors! An interesting term. It denotes thoughts such as aging, retirement and the slowing down of a previously active lifestyle. Now, the Baby Boomers, one of the largest birth generations are NOW those Seniors. It's really amazing to to contemplate this generation of Haight Ashbury, Free-Love, Communes, Kent State, Woodstock, Pot Parties and reviling one of the longest foreign wars that the US Military has ever undergone, Vietnam NOW being the next Senior Generation. I am one of these Seniors and have been involved with many of the above stated events and lifestyles. Yes, in fact I was a hippy and wore tie died t-shirts, long hair and dare I say drugs. Well enough of that. This generation now has become the following positive characteristics. First and foremost, one of the wealthiest generation of American's ever. In fact, 7 out of 10 Boomers own Small Businesses, the backbone of our economy and we are AGING fast. Also with this we have brought the following: Strong work ethic. Baby boomers aren't afraid to put in a hard day of work.Self-Assured. This generation is independent and self-assured. ..Competitive. Baby boomers like competition. Competitive. Baby boomers like competition. Resourceful. Mentally focused. Team oriented. Disciplined. This generation is not ending up; as it started out. Today, I will interview an entrepreneur, not a Baby Boomer but his family experienced a "Senior Event" in his life that prompted him to found the CA Senior Guide which has become a premier magazine publication, widely accepted in the Senior Community at large. We will find out what he is up to now and how Seniors are benefiting from his influence.
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BizZne$$ BuzZ is all about your business. Small business is in trouble and they have been as far back as the “rocking” that occurred in 2008. The 14.2 percent loss of many brick and mortar small businesses happened by the year 2015 (source, NFIB 2015 Report). Already being squeezed by Internet predators, like Amazon, E-Bay, etc. They are literally sucking the life out of small businesses by customer and profit “siphoning.” B2B Networking Groups and social media disappointments abound.
Small business needs a “counter” to these E-commerce tsunamis and that mechanism is the power of UNITY, RELATIONSHIP and the Law of RECIPROCITY. This is an EDGE that is a non-compete. The “perfect storm” of shut down/customer distancing, lack of capital and uncertainty are the devastating effects of COVID19 disruption.
Our mission is to provide your business the boost that it needs to recapture your personal visions, rejuvenate your operations and to bring about a platform that represents your interests.
Frank Helring
Frank Helring is the CEO and Founder of TheHubmartLLC. He is an established executive with over 45 years of service encompassing Christian ministries, private/corporate insurance, public/philanthropic enterprises and private equities sectors.
His past tenures include owning his own General Insurance Agency from October 1977 to 1991, serving as an Executive Director with World Vision of Orange County from 1994 to 1998 inclusive as a President and CEO of a community-based organization.He has served as President of JMS Consulting Group 2004-2006, a private equities firm in Los Angeles during which time he personally consulted to the VP of Benefits of the legendary NFIB.com on “Boutique” Membership programs and Association negotiating levels of involvement. He and his wife have owned Allure Med Aesthetics, Inc. a medical aesthetics practice, since 2013. Most recently, he is currently involved with revolutionary firms engaged in accelerating the emerging “opportunity commercial marketplace” and cutting edge medical regeneration technologies.
Frank resides in Mission Viejo, with his wife Rhoda. His combination of grassroots community involvement, strategic relationships formation and continued success as a visionary corporate entrepreneur distinguish him as an invaluable asset to the small business community at large.
