AR vs. VR In The Enterprise: The Art of The Possible!

August 2, 2022
Hosted by Bonnie D. Graham

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Episode Description

The Buzz 1: “Augmented Reality (AR) is a technology that superimposes digital information over the user’s view using a device like a smartphone or smart tablet.…to enhance the user’s experience with the environment. Virtual Reality (VR) is technology that occludes the user’s sight and places the user in a virtual environment through a head-mounted device called a VR headset. Everything the user hears or sees is synthetic…to fully immerse the user in a different environment.” [] The future of innovation in augmented reality (AR) and virtual reality (VR) isn’t restricted to the metaverse, mobile apps, and games! Enterprises now can tap into this emerging technology to drive business value, interact with employees and customers in new ways, gather and visualize operational data – and make the impossible possible. The Buzz 2: “More than 150 companies in multiple industries, including 52 of the Fortune 500, are testing or have deployed AR/VR solutions” [Deloitte Insights]. “The market for AR and VR in retail will reach $ 1.6 billion by 2025” [Goldman Sachs Forecasts]. [] But as with all boundary-pushing technology, enterprises need to consider the top-of-mind challenges of accessibility, sustainability and privacy. The Buzz 3: “AR collects a lot of information about who the user is and what they are doing – to a much greater extent than social media networks.” [] We’ll ask Eric Anderson at BMC Software, Rob Petrosino at Peak Activity, and Ofer Baharav at Villa, for their insights about the future of AR/VR and the metaverse, on AR vs. VR In The Enterprise: The Art of The Possible.

The Savvy Innovators, Presented by BMC Software

Tuesdays at 7 AM Pacific on VoiceAmerica Business Channel

In a world of constant change, it is time to future proof your business. Technology, data, and devices are all converging to impact every aspect of work and life. Reinventing your business by innovating all aspects large and small holds the key to maintaining your competitive edge. Join host Bonnie D. Graham for our special series: The Savvy Innovators, Presented by BMC Software. We’ll explore how enterprises can embrace tech-enabled disruption, and continuously adapt and evolve to achieve and sharpen their competitive edge. Learn from today’s savvy innovators how to guide your company to best uncover and deliver enhanced value to your stakeholders. The Savvy Innovators, Presented by BMC Software, on the VoiceAmerica Business Channel.

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Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. In 2011, working at the enterprise software leader SAP, she successfully created, produced and hosted the weekly “Coffee Break with Game-Changers” business thought leadership roundtable radio series. Over the next eight years, she developed 45 additional series that attracted millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has also been engaged by other global enterprises to develop and host their radio and podcast series. What powers Bonnie’s passion for radio? She “loves speaking with smart people!”

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