Encore Marketing & Sales Strategies to Grow Revenue in Any Economy

December 12, 2022
Hosted by Marie Zimenoff

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Episode Description

Whether it’s a billion-dollar buyout or a full coaching calendar, every entrepreneur has a vision of success. With talks of a recession gaining steam, those dreams may seem to be slipping away. But no matter what the economic environment, there as steps any business can take to be successful and grow. In this episode of The Career Confidante, host Marie Zimenoff welcomes sales and marketing expert, Steven Mark Kahan. Steve Kahan harbored the same dreams of runaway success as almost every other entrepreneur and has achieved it multiple times. He has helped grow seven startup companies from the early stage to going public or being sold, resulting in $5 billion in shareholder value. Based on his recent $1.4 billion exit with a cybersecurity firm, Thycotic, he will share the inside secrets of how to build a sales and marketing strategy that delivers breakthrough revenue growth – even in brutally competitive markets. Listen in if you are looking for strategies to achieve business growth, evaluate startup opportunities in your job search, or start a business (or help your clients do the same)!

The Career Confidante

Monday at 11 AM Pacific Time on VoiceAmerica Business Channel

In the past decade, theories about how we would all need to be “free agents,” in charge of our own career trajectory, have become reality. While there is a good deal of talk about this new reality, little tangible direction exists about how to thrive, not just survive, in this new workforce.

Join career and leadership development expert Marie Zimenoff as she invites you to learn what you need to know today for tomorrow’s career success. She will share the inside scoop on hiring trends, explain how to earn a promotion, and explore what hiring managers are saying across a variety of industries.

Mondays at 3 PM Pacific on VoiceAmerica Business, Marie will provide a featured topic, interview national leaders and review the latest career management tools. You will benefit from a weekly Get Career Smart(tm) tip and featured job of the week, in addition to practical strategies in branding, career transition, advancement, job search, resumes, interviewing, and social media.

Marie Zimenoff

Marie Zimenoff, president of A Strategic Advantage, has guided thousands of job seekers to Get Focused, Get Found, and Get Hired. She provides practical tools, fresh perspectives, proven strategies, and structured coaching for professionals who struggle with promoting themselves. She guides leaders in gaining the skills, confidence, and network they need to grow as leaders and advance their careers in today’s de-jobbing economy.

As a thought leader in the career industry, Marie has mentored and trained career professionals and been selected as a speaker for national career conferences and pre-conference programs. Job seekers, company leaders, and career professionals know that when Marie presents, they can count on gaining valuable information and walking away with tools they can use today.

Marie holds a Master’s Degree in counseling and career development and the industry’s top certifications in career coaching, leadership coaching, branding, and resume writing. She has served as president of The National Resume Writer’s Association and the Colorado Career Development Association. She is also a facilitator and district coordinator for the Rotary Leadership Institute for Rotary International District 5440.

Marie is a career expert for Yahoo! Education, a contributor to career industry books and journals, and an expert source for BusinessNewsDaily, major professional association publications, and local newspaper and radio media nationwide.



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