The Power of Nice
December 7, 2006
Hosted by Cindy Rakowitz
Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: It pays to be nice. In an era when the corporate world glorifies a dog-eat-dog mentality, these two dynamic women built The Kaplan Thaler Group, one of the nation's fastest-growing advertising agencies, not with spears and intimidation, but with flowers and chocolates. Find out how effective this "four letter word" really is when host Cindy Rakowitz interviews Linda Kaplan Thaler on “Stars of PR”.
Stars of PR
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Interested in the scoop behind the news headlines? Cindy Rakowitz gives listeners an analysis of today’s current events. Every show provides tips on emergency public relations and crisis management.
Blackman Rakowitz Public Relations CEO Cindy Rakowitz is a highly respected, award- winning executive with years of experience in crisis management, branding and marketing. Rakowitz contributes as an expert analyst to several news organizations. She is the co-author of Emergency Public Relations, Crisis Management in a 3.0 World and is currently enjoying her speaking tour.