How to Select the Best Business Model for Your New Product

August 12, 2008
Hosted by Aldonna Ambler

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Episode Description

Log on to The Growth Strategist™ this week to learn HOW TO SELECT THE BEST BUSINESS MODEL FOR YOUR NEW PRODUCT right from the source. Host ALDONNA AMBLER will be interviewing serial product launch expert MICHAEL CLAUSS about why his newest venture, SPLASHLIFE.com is modeled after AARP. Hear the logic behind XIPTEL, a business-focused VoIP, which is poised to go public later this year. Learn the insider’s thinking behind Amazon’s search engine and wireless business models, and the logic behind the wireless devices for WINDOWS when Microsoft was up against PALM. Also, hear the logic behind how MCI developed their business version of “Friends and Family” when AT&T was sending big checks to customers.

The Growth Strategist

The Growth Strategist

Archives Available on VoiceAmerica Business Channel

“The Growth Strategist” is a peer-to-peer show featuring lively interviews with the top executives of successful midsized companies (typically between $20 and $200 million/year) sharing advice and recent experience about the growth strategy of the week. Each program opens with some practical tips from the host, Aldonna R. Ambler, CMC, CSP, based on her 35 years of experience helping over 800 midsized companies in Achieving Accelerated Growth With Sustained Profitability®. Ambler has won 23 major awards for her own success as an entrepreneur, industry leadership, and advocacy on behalf of growing companies.

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Aldonna Ambler

Aldonna Ambler

Aldonna R. Ambler, CMC, CSP, President/CEO of AMBLER Growth Strategy Consultants, Inc., is The Growth Strategis™ who wants you to succeed in Achieving Accelerated Growth With Sustained Profitability®. Aldonna has consulted to over 800 clients in her over 30 years in business and is also a professional keynote speaker. Aldonna’s clients fall into five major categories: professional service firms, construction-related/distributors, technology/telecommunications companies, family-owned businesses, and women-owned businesses. She has served as Co-Chair of the New Jersey Delegation to the last White House Conference on Small Business, has testified at Congressional hearings, and has met with four Presidents in the Oval Office. Aldonna has won over 20 awards for advocacy and entrepreneurship, including “Women Business Owner of the Year” by the National Association of Women Business Owners.

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