Part 2: How Smart Is BI Without A Strategy?

May 9, 2012
Hosted by Bonnie D. Graham

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Episode Description

On April 4, we explored whether business intelligence, aka “BI”, is an oxymoron or a way to make companies genuinely smarter. Today our experts take a deeper dive into why even the best technical intelligence isn’t really “smart” without a solid strategy. Jason Rose sees it this way: “Technology is an enabler. Having a strategy sets your roadmap for success.” Brian Sommer takes a mathematical approach. “There are four kinds of BI strategies I see: none, outdated, accidental and purposeful. And, three of those are no good.” Josh Greenbaum challenges the notion that BI can be the Holy Grail for business. “The quest for that one true number – be it a sales forecast, demand signal, or other estimation – is a fool’s errand.” Pour a cup and join us for Part 2: How Smart Is BI Without A Strategy? p.s. What can the cloud do for your business? Catch “In The Cloud with Game-Changers”, Thursdays at 1 PM Pacific on the Business Channel.

Technology Revolution: The Future of Now

Wednesday at 8 AM Pacific/11 AM Eastern Time on VoiceAmerica Business Channel

Technology in many shapes, forms, and devices is already shaping nearly every aspect of your life. How? On your smart phone and tablet with thousands of apps to enhance your work and daily living. On streaming media that lets you watch TV and movies anytime anywhere. On social media where your voice is instantly amplified to reach the world. Think you’ve seen it all? Not! There’s more to come and you’re part of making it happen – right now. Join host Bonnie D. Graham as she speaks with future-focused visionaries on Technology Revolution: The Future of Now, broadcasting live every Wednesday at 8 AM Pacific Time/11 AM Eastern Time, on the Business Channel.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. In 2011, working at the enterprise software leader SAP, she successfully created, produced and hosted the weekly “Coffee Break with Game-Changers” business thought leadership roundtable radio series. Over the next eight years, she developed 45 additional series that attracted millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has also been engaged by other global enterprises to develop and host their radio and podcast series. What powers Bonnie’s passion for radio? She “loves speaking with smart people!”

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