Brand Y.O.U™.: How to Leverage Your “IT” Factor

September 14, 2012
Hosted by Rasheryl McCreary

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Episode Description

Do you want crystal-clear clarity on your unique combination of skills, strengths, values, passions and creative abilities AND the know-how to turn them into a career/business/life that you LOVE? Want to fast-track a promotion or career change? Or differentiate yourself and your services from others in your organization or the marketplace? Or gain greater visibility and increased ability to drive results in your organization? If you answered “yes” to any of these questions, join host Rasheryl McCreary, President of TAO Leadership Development, Inc. for an in-depth, step-by-step walk through the Brand Y.O.U.™ program. Brand Y.O.U.™ stands for “Brand Your Own Uniqueness” and it is a four step process that will help you unearth, communicate and leverage your authentic personal brand in ways that drive business and personal success. Tune in to the Leader and The Muse for quick tips and practical strategies for building your brand.

The Leader and The Muse: Inspired Personal Branding

Archives Available on VoiceAmerica Business Channel

Rasheryl will take you step-by-step through the process of discovering, building and leveraging your authentic personal brand. You will learn powerful, easy to use techniques that ignite your brand in ways that bring you increased visibility and credibility. You will gain practical tools and tips that help you leverage your brand in ways that expand your ability to influence, inspire and motivate others to action. Join Rasheryl as she interviews global thought leaders on how they cultivate and leverage their personal brands in order to drive extraordinary business and personal success.

Rasheryl McCreary

Rasheryl McCreary is a Leadership Coach and the President of TAO Leadership Development, Inc. a coaching firm specializing in Personal Branding and Leadership Presence for executives and entrepreneurs. As a Personal Brand Strategist and Leadership Presence expert, Rasheryl has coached over 1,000 executives from Fortune 500 companies, government agencies and non-profit organizations.

Known for her authenticity, engaging presence and masterful coaching, Rasheryl helps executives and entrepreneurs tap their unique values and strengths in order to increase their visibility, build stronger relationships and drive extraordinary business results. Rasheryl has coached leaders in the following organizations: American Express, Coca-Cola, General Electric, HBO, Booz Allen Hamilton, The Central Intelligence Agency and Harvard Business School, to name a few.

As a business expert, Rasheryl has been interviewed by National Public Radio, the Cleveland Plain Dealer and Cleveland Magazine. In addition, she is the recipient of the prestigious Marshall Memorial Fellowship in 2005 and the Northern Ohio Live Award of Achievement in 2001.

Rasheryl earned a Leadership Coaching Certification at Georgetown University, a Bachelor of Arts degree from Case Western Reserve University and is a graduate of the Artist as Entrepreneur Institute.



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