Leveraging News For Retail Marketing
November 8, 2012
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Episode Description
How do you plan a store opening during Frankenstorm Hurricanes and Presidential Elections? Connect to the news and inject creativity! SARAR Sunset Plaza’s store manager discusses strategy. The elegant European clothing store, SARAR Sunset Plaza sells the absolute best in modern menswear ranging from business casual to formal. Currently stocking designs for fall/winter 2012/2013, SARAR’s upscale products include jeans, jackets, suits, blazers, pants, shoes, ties, formalwear (black tie) and accessories. SARAR international has enjoyed global success since 1944 and is now aggressively rolling out stores in the United States. SARAR Man has boutiques in Manhattan, Chicago, New Jersey, Nevada, Dallas and Washington, D.C.
Stars of PR
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Interested in the scoop behind the news headlines? Cindy Rakowitz gives listeners an analysis of today’s current events. Every show provides tips on emergency public relations and crisis management.