Fashion Retailer Alert: Delight Millennials or Die! – Part 1

August 21, 2013
Hosted by Bonnie D. Graham

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Episode Description

The buzz: Millennials are here. Retailers, watch out. Tom Julian, Doneger Group: “Millennials have become the most racially diverse, most educated, self-expressive, liberal, upbeat generation to date. They have impacted shopping/commerce, the work environment, social media platforms, and lifestyle behavior around technology.” Greg Girard, IDC: “Savvy retailers are evolving and melding digital and physical omnichannel assets to engage millennials, the vanguard of a pervasive digital persona touching nearly every aspect of 21st century life. Retailers that don't will soon be ‘out of fashion’.” Frida Wollweber, Cucuka: “Retailers be alert, millennials’ expectations are high! Offer your finger, they will take your hand. Listen, don’t talk. Gain their trust and they will treat you well.” Li Gong, SAP: “Fashionista millennials say, ‘I don't want to see products on a model or mannequin. I want to see how other girls wear them’.” Hear Fashion Retailer Alert: Delight Millennials or Die! – Part 1

Coffee Break with Game-Changers, presented by SAP

Coffee Break with Game-Changers, presented by SAP

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Game-changing technologies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.

SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.

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