5 Secrets to Uncovering Your Visual Identity
October 18, 2013
Hosted by Rasheryl McCreary
Once you excavate and clarify your personal brand, the next step is elevating your personal brand by crafting your visual identity. For this phase, you want to invest in a professional graphic designer with impeccable style who can increase your brand visibility. Join host, Rasheryl McCreary, and her guest, Natasha Lakos, graphic designer and visual philosopher, as they unlock the secrets to uncovering your visual identity. In this episode, you’ll learn the 5 secrets to uncovering your visual identity, how to work with a designer to leverage your personal brand, why you want to invest in a good graphic designer, the 3 common pitfalls of the client/designer relationship and how to avoid them. Listen to The Leader and The Muse on Friday at 12noon PACIFIC to discover how to link your personal brand with your visual identity.
The Leader and The Muse: Inspired Personal Branding
Archives Available on VoiceAmerica Business Channel
Rasheryl will take you step-by-step through the process of discovering, building and leveraging your authentic personal brand. You will learn powerful, easy to use techniques that ignite your brand in ways that bring you increased visibility and credibility. You will gain practical tools and tips that help you leverage your brand in ways that expand your ability to influence, inspire and motivate others to action. Join Rasheryl as she interviews global thought leaders on how they cultivate and leverage their personal brands in order to drive extraordinary business and personal success.
Rasheryl McCreary is a Leadership Coach and the President of TAO Leadership Development, Inc. a coaching firm specializing in Personal Branding and Leadership Presence for executives and entrepreneurs. As a Personal Brand Strategist and Leadership Presence expert, Rasheryl has coached over 1,000 executives from Fortune 500 companies, government agencies and non-profit organizations.
Known for her authenticity, engaging presence and masterful coaching, Rasheryl helps executives and entrepreneurs tap their unique values and strengths in order to increase their visibility, build stronger relationships and drive extraordinary business results. Rasheryl has coached leaders in the following organizations: American Express, Coca-Cola, General Electric, HBO, Booz Allen Hamilton, The Central Intelligence Agency and Harvard Business School, to name a few.
As a business expert, Rasheryl has been interviewed by National Public Radio, the Cleveland Plain Dealer and Cleveland Magazine. In addition, she is the recipient of the prestigious Marshall Memorial Fellowship in 2005 and the Northern Ohio Live Award of Achievement in 2001.
Rasheryl earned a Leadership Coaching Certification at Georgetown University, a Bachelor of Arts degree from Case Western Reserve University and is a graduate of the Artist as Entrepreneur Institute.