We Salute A Wonderful Homeless Entrepreneur

December 17, 2013
Hosted by Bob Pritchard

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Guest Information

Episode Description

Homeless in New York, sleeping on the streets in freezing temperatures, has a choice between hundred dollars cash and lessons on how to code. Takes the lessons on how to code, a recycled computer and his new App for carpooling has just been released. A great story coming into Christmas. We also discuss how to reward employees without giving cash; YouTube revenue dwarfing that of many cable networks; and the social networks that really connect with their audience. We also discuss how to use marketing to get people through the doors of the small business; using incentives at a base salary to drive your business; and how to drive research with very little funds. Our interview this week is a true entrepreneur story about Jen Laska who set up the very successful Jen and Joe's individual serves cookie dough that is now carried in over 150 major stores across the country. She set the company up with her husband, have taken no investment and are still both working full-time jobs to support the growth of the business. More importantly, the cookies are sensational with great flavors like White Chocolate Wasabi. This is a story that tells what being an entrepreneur is all about.

The Bob Pritchard Radio Show

The Bob Pritchard Radio Show

Tuesday at 5 PM Pacific Time on VoiceAmerica Business Channel

95 percent of all businesses fail within 10 years. Most small to medium businesses struggle to make wages. Bob Pritchard is a highly regarded expert with a track record of identifying the issues facing businesses and determining simple solutions to make them highly profitable.

Despite the glitz and glamor, Entertainment operates in the same way as any other business and as we live in a Celebrity obsessed society, people will enjoy this segment. Some of the best Business and marketing screw ups illustrate in a funny and impactful way some of the pitfalls that can be encountered in business, what went wrong and why.

Every business discipline from leadership to corporate culture, marketing to customer service, seeking investment to using social media, sponsorship, hospitality and many others. Straight talking, nothing is off the table and nothing is taboo. The Bob Pritchard Show is broadcast live every Tuesday at 5 PM Pacific Time on the VoiceAmerica Business Channel.

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Bob Pritchard

Bob Pritchard

Bob Pritchard has over 30 years’ experience as a straight talking business and marketing troubleshooter and consultant with many of the world’s leading companies on 5 continents. Bob is the recipient of the highly coveted International Marketer of the Year Award, a distinction he shares with some of the world’s top business leaders.

Bob's newest book, Kick Ass Business and Marketing Secrets. How To Blitz Your Competition, the 100,000 word business bible, was released globally by Wiley and Sons, the world's largest business book publisher, in August 2011.

Bob has been a Business speaker and trainer at over 1,500 conferences, including 91 Fortune 500 companies. He has presented to major corporations in 53 countries. Bob was also Joint winner of a Clio award and joint winner of 4 Silver Telly awards for work with Citibank.

Bob was a television and live performer for 15 years, appearing in some 400 television shows as a singer and actor with several recordings including one top 10 hit. He is the Author of 5 internationally best-selling books, including ‘Complex Marketing Made Simple,’ with sales exceeding 100,000 copies. Bob has a wide knowledge of business, has business interests around the world and understands global business and opportunities.

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