Social Customer Engagement: How Does Your Company Score?

January 29, 2014
Hosted by Bonnie D. Graham

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Episode Description

The buzz: Social. Have your company’s social engagement tools and practices evolved to meet the demands of today’s digitally-empowered, brand-controlling customers – or are you stalled, stumbling, or just plain failing? If the latter, wake up right now! The world of customer service has changed, with your audience tipping the balance of power in their favor. They expect you to welcome and serve them with speed, accuracy, respect, and grace – on all of the channels they choose. Need help? The experts speak. Brent Leary, CRM Essentials: “Speed of engagement will play an increasingly important role in creating great customer service experiences.” Dan Gingiss, Discover: “First focus on a superior product or service. Then focus on outstanding customer service. Once you have both, doing customer service well in social media is a breeze." Kai Petzelt, SAP: “We live in a world of digital Darwinism” (Brian Solis). Join us for Social Customer Engagement: How Does Your Company Score?

Coffee Break with Game-Changers, presented by SAP

Coffee Break with Game-Changers, presented by SAP

Wednesday at 8 AM Pacific/11 AM Eastern Time on VoiceAmerica Business Channel

Game-changing technologies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

If you’re not already having a weekly breakfast with game-changers, join us for valuable food for thought, inspiration and information. Learn how you can become the savvy innovator who takes your company across the finish line as you look ahead to the next breakthrough strategy. Coffee Break with Game-Changers, Presented by SAP, is broadcast live every Wednesday at 8 AM Pacific Time and 11 AM Eastern Time on the VoiceAmerica Business Channel.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.

SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.

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