Startups Selling to Enterprise: Dare to Dream Big, Part 2

April 10, 2014
Hosted by Bonnie D. Graham

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Episode Description

Today’s buzz: Enterprises. Some startups simply refuse to start small, preferring to approach the enterprise market in hopes of landing a big customer from the get-go. Success may come to the startup who understands the enterprise audience, is savvy about positioning their products, and knows their own strengths and weaknesses. If this is a lot to get your arms around, or you’re still trying to get it right, we’ve got first-hand insights from in-the-trenches startup veterans who figured it out. Christopher Carter, CEO, Approyo: “Do not be afraid to fail. Go In prepared and ready to lay it all on the line. If you lose, lose with style and grace. You never know when or what the end really is.” Vish Canaran, President, CEO and Chief Data Scientist, Liquid Analytics: “Software = Team. The best teams build the best software." Join them and Deepak Aher, SAP Startup Focus for SAP HANA, for much more on Startups Selling to the Enterprise: Dare to Dream Big – Part 2.

Startup Focus with Game-Changers, Presented by SAP

Startup Focus with Game-Changers, Presented by SAP

Tuesday at 9 AM Pacific Time/12 Noon Eastern Time on VoiceAmerica Business Channel

Game-changing technologies are transformational, exciting and disruptive for a reason. They shake up the status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

Take Big Data. In the last few years, Big Data has gone from buzzword du jour to making a significant impact in all facets of our public and private lives. Whether serving-up finely-tuned ads on Social media sites, or delivering better services to residents in cities, the impact and potential of Big Data are just beginning to be realized.

Join host Bonnie D. Graham for Startup Focus with Game-Changers, our series about today’s top innovative Startups and emerging trends in the Big Data space, including Augmented Reality, Internet of Things, Machine Learning, Predictive Analytics, and learn how you can grow your business and profit.

Startup Focus with Game Changers, presented by SAP, Tuesdays at 9 AM Pacific Time / 12 Noon Eastern Time on the Business Channel.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.

SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.

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