September 15, 2014
Hosted by Ira Rosen and Cory Michael Sanchez
Cory Michael Sanchez welcomes Paul Talbot to discuss one of the most important yet largely overlooked marketing tools there is - copywriting. Paul is a former sales director at AOL and senior vice president at CBS, and is currently one of the foremost experts in copywriting with scores of clients from all over the world, including Mojo Video Marketing. In this episode, he shares his vast experience as a copywriter, as well as some of his best practices. He also talks about the importance of getting to know one’s audience in making copy, and discusses at length some of the biggest mistakes that copywriters make.
Mojo My Business
Archives Available on VoiceAmerica Variety Channel
Mojo Global provides entrepreneurs with the latest time-tested solutions and strategies for massive growth in the new economy in Months, not Years!
The Mojo team also has CRACKED the CODE on B2B Lead Generation and have created a game changing proprietary automated software that fills your calendar every day. Mojo clients learn the award winning strategies and mind set on how to out navigate, out sell the competition while gaining massive market share.
Learn about the latest cutting edge strategies on how to have a full sales calendar everyday with prospects who are pre-motivated and pre-sold! They have also produced winning campaigns for major national companies like Big O Tires, Action Coach, Business Networking International (BNI), media giant Gannett (largest newspaper company on the planet), and many others.
Ira Rosen and Cory Michael Sanchez
Ira Rosen is considered a global visionary strategic thought leader and is recognized for his radical new ways of thinking about sales, marketing, and JV partnerships, and is a renowned traffic and conversion expert. Armed with a “Whatever It Takes!” mindset, Ira Rosen has created, run and sold numerous multi-million dollar companies and has been a trusted high level adviser to countless companies.
Cory Michael Sanchez was a national champion gymnast and scientist in a previous life. He escaped from the laboratory to be an entrepreneur. He then created a local marketing company where he discovered his love of working with small businesses to grow their revenues. Cory Michael Sanchez is considered one of the most respected internet marketing strategy experts on the planet and is the chief architect of Mojo’s award winning softwares and powerful information products.
Winners of “Marketer of the Year” award through the Phoenix Business Journal, Mojo Global Marketing is widely acknowledged as leaders and strategic visionaries in B2B and LinkedIn lead generation.
Renowned conversion experts, Mojo has trained tens of thousands of entrepreneurs in over 30 countries on how to attract high paying prospects, create a following of raving fans, and easily close lucrative deals through scaling and automating their 7 figure sales funnels.
Founders Cory and Ira have dedicated their lives to QUANTUM ACCELERATED growth and success for today’s Entrepreneur.