Psychotherapist Turns Business Consultant to Help Companies Serve the Disability Community

February 18, 2015
Hosted by Alise Cortez, PhD

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Episode Description

Having spent 25 years as a child and adolescent psychotherapist focused on disadvantaged youth and the special needs population, Dr. Patricia Ruiz sees a completely new target for her clinical services: department stores and franchise businesses. Armed with a lifetime of personal experience raising her daughter with cerebral palsy and encountering the spectrum of welcoming to dismissive customer service interactions, Patricia has some unique and valuable business advice to offer companies who just may be interested in the buying power of the extremely brand-loyal disability minority population. Today, we find her at that daunting precipice, aching to see her business dream become a reality in order to improve the lives of those she has served for a quarter century by teaching business better customer service. Join us to hear why Patricia believes in the viability of her new venture and her initial plans to kick it off and transition entirely from psychotherapy.

Working on Purpose

Working on Purpose

Wednesday at 3 PM Pacific Time on VoiceAmerica Empowerment Channel

WORK. For some, its utter lack of perceived significance hurls them into existential crisis, while for others being on the job allows the highest level of fulfillment and even provides a life purpose. We spend a full third of our lives either preparing for work via school or actually being in the workforce. Why not look for ways to maximize the meaning, positive sentiment, and performance contribution associated with it? This show explores the journey and experiences of how various people navigate their careers toward meaningful work-life integration. Anyone looking for guidance, inspiration, and examples on how to get unstuck at work or move to a higher level of meaning or contribution will enjoy tuning in. We’ll hear from everyday people telling their work-life stories and from other authors who have contributed their understanding to the topic of work, careers, and work-life integration. Working on Purpose airs live Wednesdays at 3 PM Pacific Time on VoiceAmerica Empowerment.

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Alise Cortez, PhD

Alise Cortez, PhD

Dr. Alise Cortez is a Speaker and Development and Engagement Catalyst based in Dallas, Texas. Having developed her career within the Human Capital industry over the last 16 years, today she is focused on coaching individuals from ages 9 to 90 to celebrate who they are and ultimately navigate toward meaningful work-life integration. She also consults with organizations and conducts workshops to increase employee satisfaction, engagement, performance, and retention.

Alise earned a PhD in Human Development from Fielding Graduate University. Fascinated with how people choose and experience their careers, she focused her dissertation on meaning in work and its relationship to personal identity. Today, she is further developing her “modes of engagement” concept having conducted interview-based research with professionals aged 18 to 80 across multiple industries and is now writing a book about her findings.

Alise is also a college Professor of Psychology and a Gallup-certified Strengths coach. She has lived in Spain and Brazil, traveled extensively across Western Europe, South America, and parts of India, and has some language ability in Spanish and Portuguese. She is also a wife, a mother to a 12-year old daughter, and has served in various community service leadership roles in East Dallas. All these aspects inform Alise’s identity and how she seeks to integrate the work she does within her overall life.

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