Making Financial Engagement Social
February 26, 2015
Hosted by Brett King
Social Media is no longer a cute extra in any marketing or customer service campaign. It has to be a core component of customer engagement. Those who embrace social media as a way to listen to customers as well as communicate with them will be the winners in this space. Today, Frank Eliason, SVP of Social Media for Citibank, joins Brett for a discussion about using common sense and applying the advantages of social media to customer outreach and service. Also Tom Green, VP of Lending Club, will be talking about the exciting developments for them since they went public last month! And last, but certainly not least, we continue with our Finextra/Breaking Banks Women in Fintech series. Liz Lumley (@LizLum) interviews Claire Cockerton, CEO of Innovate Finance (@clairecockerton).
Breaking Banks Fintech
Thursday at 12 Noon Pacific Time on VoiceAmerica Business Channel
Breaking Banks is the number 1 global fintech radio show and podcast. Every week we explore the personalities, startups, innovators, and industry players driving disruption in financial services, from Incumbents to unicorns, and from the latest cutting edge technology to the people are using it to help to create a more innovative, inclusive and healthy financial future.
We are living in a time of the most dramatic technological advancements in history, and we are telling the stories behind that change, with a focus on the implications of what it all means for industry incumbents and insurgents, the people, the consumers, the markets, and the very nature of banking and money itself.
Listen every Thursday at 3 PM Eastern Time, Noon Pacific on the VoiceAmerica Business Channel.
Brett King is a three times bestselling author, well-known futurist and speaker, and founder of a breakout new retail banking and lifestyle concept "Moven.” King was voted as American Banker's Innovator of the Year in 2012, and was nominated by Bank Innovation as one of the Top 10 "coolest brands in banking.” King has been featured on CNBC, Bloomberg, BBC, Financial Times, The Economist, The Asian Banker Journal, The Banker, Wired magazine and many more. He contributes regularly as a blogger on Huffington Post.
King initially achieved recognition for his bestselling book BANK 2.0, which received widespread industry acclaim and topped category lists in the UK, USA, Germany, Japan, Canada, France Russia and Asia. 'Branch Today, Gone Tomorrow' - King's second book achieved bestseller status in its first week on Amazon. His current book BANK 3.0 is currently topping the charts in the US, UK, China, Canada, Germany, Japan and France and has been published in English, Chinese (Simplified/Traditional), Korean, Russian and Polish to-date. He is widely considered the foremost global expert on retail banking innovation today.
As an industry thought leader, King has delivered keynotes at conferences in more than 40 countries for organizations like Google, Forbes, and Oracle. He has served as an international judge for The Asian Banker Retail Banking Excellence Awards, the GSMA Global Mobile Awards, the Middle East Business Achievement and Retail Banking Awards.