Social Business: Creating Measurable Business Value

May 13, 2015
Hosted by Bonnie D. Graham

[Download MP3] [itunes] [Bookmark Episode]

Guest Information

Episode Description

The buzz: Social. Social media is the new way of doing business: always on, available, working for or against your company and brand. With vast data at their fingertips, buyers simply click a mouse to show support or disappointment. If your company is still debating the value of social media, the better question to ask is whether you know how to use social in ways that create measurable business value. The experts speak. Hilary Carter, InTune Communications: “The reason we love our parents is because they loved us first. Every single company should take this advice” (Gary Vaynerchuk). Chris Boudreaux, EY and Social Media Governance: “The greatest opportunity in social business lies in connecting social data and processes into the rest of the enterprise: we need to hold social to the same levels of accountability and integration as any other channel." Malin Liden, SAP: “In the social economy, everyone carries a quota!” Join us for Social Business: Creating Measurable Business Value.

Technology Revolution: The Future of Now

Wednesday at 8 AM Pacific/11 AM Eastern Time on VoiceAmerica Business Channel

Technology in many shapes, forms, and devices is already shaping nearly every aspect of your life. How? On your smart phone and tablet with thousands of apps to enhance your work and daily living. On streaming media that lets you watch TV and movies anytime anywhere. On social media where your voice is instantly amplified to reach the world. Think you’ve seen it all? Not! There’s more to come and you’re part of making it happen – right now. Join host Bonnie D. Graham as she speaks with future-focused visionaries on Technology Revolution: The Future of Now, broadcasting live every Wednesday at 8 AM Pacific Time/11 AM Eastern Time, on the Business Channel.

Bonnie D. Graham

Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”

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