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The Future of Social Selling: 2015 Surprises, 2016 Predictions

December 1, 2015

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Episode Description

The buzz: Stargazing. Since this series debuted in Sept. 2015, we’ve discussed the state of Social Selling, strategies to build a Social Selling program, and best practices. Our thought leaders shared proof points to validate their insights: 98% of sales reps with 5000+ LinkedIn connections achieve quota (Sales Benchmark Index); 80% of social introductions generate a sale (DSWA); 72.6% of salespeople using social outperformed peers (Social Media and Sales Quota Survey); and 61% of US marketers use social media for lead generation (IBM). Today, to cap Season 1, we’ll look back at 2015 and ahead to 2016 with our experts from the debut episode. Kurt Shaver, The Sales Foundry: “80% of success is just showing up" (Alvy Singer, Annie Hall). Jim Fields, SAP: “Nobody goes there anymore. It’s too crowded” (Yogi Berra). Kirsten Boileau, SAP: “If there is no struggle, there is no progress” (Frederick Douglass). Join us for The Future of Social Selling: 2015 Surprises, 2016 Predictions.

Changing the Game with Digital Engagement, Presented by SAP

Tuesday at 7 AM Pacific Time/10 AM Eastern Time on VoiceAmerica Business Channel

Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on Digital Engagement. We’ll explore the fundamental changes that digital transformation is having on the marketing and sales professions. Our panelists will discuss the implications on the buyer journey, how Digital Engagement impacts an organization in terms of alignment, accountability, and business outcomes, as well as how Digital Engagement changes the dynamic between buyer and seller.

Learn how you can become the savvy leader who takes your company across the finish line as you look ahead to the next wave of business innovation. Changing the Game with Digital Engagement, presented by SAP, broadcasts live on the VoiceAmerica Business Channel.


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