Accounting For Your Big Why: Getting To the Heart of the Matter
May 11, 2016
Hosted by Alise Cortez, PhD
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Guest Information
Episode Description
Some people seem to intuitively know how to choose a suitable career. It all just seems to fit – personality, aptitude, talent, pace of work, how we relate to people. When we choose a career that just resonates with who we are at our core, we often encounter less resistance to forge a successful path forward. No negotiation, no pushing through things, just “flow.” We may even find working for ourselves in our chosen field a viable option. If you can relate to this, or perhaps would like to relate to it, this episode has something for you. We’ll be talking with a professional woman three decades into her Accounting career who shares how she successfully navigated her path toward entrepreneurship, how she incorporates Profit First concepts into her own business and service offerings, and why she thinks running her business is far more secure than any job she could ever hold.
Working on Purpose
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Do you want to help create a world where people are passionate about their work, inspirational leadership helps team members realize their greatness, and capitalism thrives while serving the highest causes? Me too. The working on purpose program is a thought leadership engine that enlightens and inspires listeners with insights from elite business leaders and novel subject matter experts. Together, we’re working on purpose to steward the future of work and business to elevate us all.
Alise Cortez, PhD
Dr. Alise Cortez is affectionately referred to as “The Anti-Undertaker” as she awakens the often otherwise “walking dead” to discover and nurture their passion, inspiration, and purpose in life and at work. She is one part Chief Purpose Officer and Management Consultant specializing in meaning and purpose, and one part Inspirational Speaker, Author, and Radio Host. Having developed her expertise within the Human Capital / Organizational Excellence industry over the last 20 years, today she is focused on enabling organizations to lead from purpose and create cultures of meaning that inspire impassioned performance, energizing engagement and fulfillment, while encouraging a devoted stay within the organization. For individuals, she also facilitates the online Catch Fire global community and various retreats to enable people hungry for a more meaningful and purposeful life to discover and create it for themselves.