Design Thinking Engagement: Gamify!

June 2, 2016
Hosted by Bonnie D. Graham

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Episode Description

The buzz: Fun! Design Thinking is based on the concept of deriving the needs of your users, then designing a solution to meet those needs. But how will you engage your Design Thinking participants to boost their creativity, and then engage your target audience to actually use your new solution? Gamification! It teaches us different user engagement styles, while Design Thinking tells us which styles will fit a particular user. How to team-up Gamification and Design Thinking to generate successful innovative solutions? The experts speak. Mario Herger, Enterprise Garage Consultancy: “People are stupid. In school they learn plutimication, but coming up with something funny, that's not what they learn” (Pippi Longstocking). Joerg Niesenhaus, Centigrade: “Many of the truths we cling to depend greatly on our own point of view” (Obi-Wan Kenobi). Gilles Atlan, SAP: “If an expert says it can’t be done, get another expert.” (David Ben-Gurion) Join us for Design Thinking Engagement: Gamify!

Innovating Innovation with Game Changers, Presented by SAP

Innovating Innovation with Game Changers, Presented by SAP

Thursday at 7 AM Pacific/10 AM Eastern Time on VoiceAmerica Business Channel

The pace of technological advance is constantly increasing and puts pressure on companies to be more effective in innovation.

At the same time, most businesses do not fully leverage the innovation potential of their employees and partners, due to a lack of communication – and ideas that are still kept in organizational silos.

Join host Bonnie D. Graham as she invites you to take an additional coffee break with game-changers for our special series on a glimpse into tomorrow’s hot business and industry trends around Innovation Management - and how to “innovate innovation” within your company.

Learn how you can become the savvy Transformation Leader who takes your company across the finish line as you look ahead to the next wave of business.

Innovating Innovation with Game Changers, presented by SAP, live on Thursdays at 7 AM Pacific Time / 10 AM Eastern Time on the VoiceAmerica Business Channel.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of more than 25 weekly business thought leadership talk series presented by SAP under the banner of Coffee Break with Game-Changers Radio, which debuted in 2011. In a uniquely lively, unscripted roundtable discussion format, Game-Changers offers a broad range of expert business and technology insights to a global business audience.

SAP helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, on-demand deployments, and mobile devices.

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