How to Drive Business Development Through Targeted Digital Advertising Campaigns
July 29, 2016
Hosted by Hemda Mizrahi
[Download MP3] [itunes] [Bookmark Episode]
Two of the biggest challenges business owners face, are: how do I get more customers and how do I keep the ones I have? Jim Hohl, CEO and Co-Founder of Visify, a New York City-based digital advertising agency, says the answer lies in a solid digital marketing strategy, combined with meticulous execution. In this episode, you will learn how companies of all sizes can thrive in today's competitive digital marketplace. We will discuss three approaches you can use to take your business to the next level, specifically how to generate more leads, convert more of them into clients, and entice your customers to come back for more. If you’re relying primarily on word of mouth and referrals and falling short on business development, tune in to learn how you can maximize the return on your advertising dollars!
Turn the Page
Archives Available on VoiceAmerica Business Channel
“Turn the Page” features best practices in performance and quality of life for entrepreneurs, aspiring entrepreneurs and businesses. Subject matter experts, many of whom are long-time entrepreneurs, discuss the business models that have enabled them to recover from setbacks, thrive, and adjust course based on both their growth paths and marketplace changes. Guests include specialists in law, marketing, public relations, product and service-focused global businesses, social entrepreneurship, parental leave planning, and other disciplines. You’ll benefit from the stories of distinguished performers, such as executives and former pro athletes who have transferred and augmented their strengths to become business owners in the service of creative autonomy, lifestyle flexibility, philanthropy, and other legacy goals. Host Hemda invites you to subscribe to the show through iTunes or Stitcher, and to explore becoming a sponsor or affiliate by contacting her through the “Email Host” link.
Hemda Mizrahi, Ed.M., M.A., is a Board Certified Coach who specializes in executive and leadership development. Using the tools she has gained from her training in mediation, image consulting, and as a certified wellness coach and licensed therapist, she partners with clients on issues related to career transition, lifestyle management, and performance. As an organizational effectiveness consultant, Hemda collaborates with businesses to address gaps in the employee and customer experience. Her coaching, consulting and radio talk show roles are informed by her managerial experience in healthcare and higher education, participation on advisory boards, and entrepreneurship expertise. Hemda earned Master’s degrees in Organizational and Counseling Psychology at Teachers College, Columbia University, and a Bachelor’s in Hospitality Management from Cornell University. She is certified in the research-based 360-degree feedback assessments developed by the Center for Creative Leadership.