SAP Helps Acumen/Esoko Link Small-Holder Farmers to Markets Across Africa

January 30, 2017
Hosted by David Trites

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Episode Description

In this episode of #SAPTalks, David Trites speaks with Acumen/Esoko about their collaboration with SAP. Esoko is a simple but powerful communication tool for businesses, government, NGOs and others to connect with farmers. By running SAP Business One powered by SAP HANA in the cloud in certain parts of Africa, Esoko more effectively fighting poverty.

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David Trites

David Trites is a Director of Marketing at SAP. As a content marketer he writes about current business and industry trends and the impact technology has on companies of all sizes. He has 20 years of enterprise software experience and deep roots in large-scale SAP implementations. Prior to SAP, he was an SAP implementation consultant at Deloitte and an ERP strategy consultant at Gartner. His experience as an SAP customer, consultant, strategist, and marketer gives him a well-rounded understanding of the enterprise software market and a unique perspective to storytelling.

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Bethan works for the French charity, Dons Solidaires. As Donor Relations manager she is responsable for encouraging manufacturers and distributors of non-food goods to donate, rather than destroy, their surplus stocks. Dons Solidaires receives product donations from well known companies and brands such as Procter & Gamble, Galeries Lafayette, L‘Occitane, L‘Oréal, Mattel and Disney – these products are then redistributed to people in need via a network of charities all over France. Prior to joining Dons Solidaires in 2009, firstly as a volunteer, Bethan spent over ten years in the food ingredients industry with the Irish based Kerry Group – various sales and key account management roles in the UK, Canada and France. The skills she acquired during this time are all put to good use in the charity sector – stock management, key account development, project management, prospection, reporting… Bethan is British with three children and a French husband! View Guest page

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Jacobo Ortega is the CEO of Link Technologies (Mexico) and Linktech Nearshore (USA), and oversees the M&A and Strategic Planning division. Jacobo has over 15 years of experience in the IT industry with different positions as a Product Manager, Sales Manager and Sales Director. His knowledge of the market is in different industries and ERP’s, plus developing key partnerships. Jacobo has a degree in management information systems and an MBA equivalent for top management from IPADE Business School. You can connect with Jacobo on Twitter @el_jacobo. View Guest page

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Ursula Ringham is Director, Digital Marketing at SAP. She manages strategy and content for SAP’s SME social channels, is an active contributor to the SAP Digitalist and is the host of the monthly TweetChat #SAPSMBChat. Prior to SAP, Ursula held various positions at Apple and Adobe Systems in Developer Relations, helping small and midsize companies bring products to market. In her spare time, Ursula writes thriller novels about the high tech industry. Her latest novel, Privileged Corruption, explores Silicon Valley’s obsession with software start-ups. You can connect with Ursula on Twitter @Ursula_Ringham or LinkedIn. View Guest page

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Winnie Shwashwa, Financial Controller at Esoko


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John Um


- Current position - Director IT – Chicken Farmers of Ontario - Previous position - Head of IT – GlaxoSmithKline, Consumer Healthcare Canada - Over 25 years in IT - Various industry experience – CPG, Retail, Biotech, Food, Regulatory, NGO, Not-for-profit - Experience in a variety of platforms - Experience in a variety of organization capacities – Fortune 500, SMB, Startup - Currently responsible for organizational technology strategy including the digital transformation of the entire industry. - Personal activities – Hockey Coach, Volleyball Coach, Running, Triathlon View Guest page

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Gustavo Zientek


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