Dress for Success: Business Impact of Your Online Personal Brand
April 27, 2017
Hosted by Bonnie D. Graham
The buzz: “Your brand is what people say about you when you are not in the room” (Jeff Bezos). Presenting yourself online in a favorable light is today’s digital dress code for business success. Why? In the glare of online visibility, your “social wardrobe” colors your ability to attract and earn the trust of colleagues, business partners and customers. How much thought do you put into looking your best – and do you even know what makes you shine? The experts speak. Lisa Durrett, Legacy Worldwide: “Be yourself. Everyone else is already taken” (Oscar Wilde). Katie Spence, SAP: “All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You” (Tom Peters). Lorraine Maurice, SAP: “A lot of people are afraid to say what they want. That’s why they don’t get what they want” (Madonna). Join us for Dress for Success: Business Impact of Your Online Personal Brand.
Think Big Work Small with Game-Changers, Presented by SAP
Thursday at 11 AM Pacific Time on VoiceAmerica Business Channel
The digital economy has changed the way buyers discover and research products and services, with more than 70 percent using the digital space for informed decision making prior to purchase.
The challenge for small to medium size businesses, “sme’s,” is to locate and connect with these buyers, and build trusted relationships that then turn into sales.
Think Big. Work Small brings you thought leaders whose practical insights your sales and marketing professionals can use to proactively connect with buyers on their digital journey, ensure you’re active the smart way in the social space, and help you convert new social relationships into sales.
Think Big Work Small with Game Changers, presented by SAP, on the VoiceAmerica Business Channel.
Bonnie D. Graham
Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.
SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.