Liane Weintraub

Liane Weintraub

Liane is a wife, mother and unabashed entrepreneur. Along with Shannan Swanson, she is on a self-proclaimed “tasty mission” to improve nutritional options for children through their organic snack company, Tasty Brand Inc. Founded in 2007, Tasty Brand is rapidly becoming one of the country's most popular natural brands, offering delicious treats in appealing packaging, without the dietary pit-falls found in most leading brands. Born and raised in NY, Liane attended Columbia University, Oxford University and USC School of Journalism. She worked as a local television reporter and in that capacity encountered many people with heart-gripping stories, the most touching of whom were children. Her commitment to the environment and protecting children is an integral part of Tasty Brand. But while the company’s message and mission are serious, the brand represents fun! With eye-candy design and a light-hearted social media tone (Liane is Tasty’s online “voice”), Tasty Brand connects with its core audience – moms – in a empathetic, empowering way.