Mimi Spier has spent the last 18 years strategizing, building, launching and implementing software applications for world-class enterprise companies, like Oracle, BusinessObjects, Hyperion and SAP. In her current role at SAP as Head of Solution Marketing for Mobile Analytics, she is responsible for the strategy and marketing for Mobile Analytics. Previous roles include integrating independent product portfolios into one integrated story, marketing strategy and roadmap for SAP Business Analytics, and bringing to market dozens of applications for Industry Analytics Marketing. Mimi brings to her role deep industry knowledge, a proven ability to deliver results and build new products by bringing innovation, vision, marketing execution, organizational alignment and inspiration to teams and businesses. She is also a Certified Public Accountant in California.