Jesús Hoyos is a CRM industry analyst, advisor, speaker, influencer, consultant and blogger for the Latin American region (JesusHoyos.com, LLC). Jesús started his CRM career as consultant in 1990 at Data Code, now SemaTree, a CRM software vendor. He is Partner and co-founder of Solvis Consulting, a consulting firm that specializes in providing services in the execution of Customer Relationship Management strategies. At Solvis, he has worked with high profile international companies in Canada, United States and Latin America executing CRM strategies and implementing many business solutions. Before founding Solvis, he was the Regional Domain Partner for Customer Management Solutions in Latin America for Cambridge Technology Partners. Jesús is also co-founder of Customers Forever, LLC, a company dedicated to promote CRM in Latin America, and co-founder of the Social Media Club Mexico City.