John Robbins is the author of 9 bestsellers selling more than 3 million copies & translated into 26 languages: The Food Revolution, the classic Diet For A New America, and most recently, No Happy Cows: Dispatches from the Frontlines of the Food Revolution. He's also one of the most popular bloggers on the Huffington Post. The only son of the founder of the Baskin-Robbins ice cream empire, John Robbins, groomed to follow in his father’s footsteps, chose to walk away from Baskin-Robbins & the immense wealth it represented to "pursue the deeper American Dream; the dream of a society at peace with its conscience because it respects and lives in harmony with all life forms." John is the Founder & Board Chair Emeritus of EarthSave International & has served on the Boards of many nonprofit organizations. His work has appeared in feature articles in The San Francisco Chronicle, The Los Angeles Times, Chicago Life, The Washington Post, The New York Times & most of the major national media.