Wayne Breitbarth is the CEO of Power Formula LLC. He is an experienced businessman, speaker, and author who has shared his passion for social media with thousands of business professionals through private business consulting and dynamic presentations to local and national audiences over the past four years. His clients include Inc. Magazine, the American Marketing Association, and the American Society for Quality. Wayne draws on his thirty years’ experience in the areas of operations, finance, management, consulting, and business ownership to help companies develop a comprehensive strategy for using LinkedIn to increase sales, raise brand awareness, recruit employees and reduce recruiting fees, and discover new markets for their products and services. He is a CPA, holds an MBA from Marquette University, and is the author of The Power Formula for LinkedIn Success: Kick-start Your Business, Brand, and Job Search—the #1 LinkedIn book on Amazon since May of 2011.