Jonathan Becher, the chief marketing officer (CMO) of SAP, oversees the development and execution of marketing and communications strategy across the globe. Jonathan strives to drive improved business results, uncover new business opportunities, and guide strategic decisions that help SAP run better. He joined SAP during the 2007 acquisition of Pilot Software, where he was president and chief executive officer. Prior to Pilot, Jonathan was CEO and president of Accrue Software, a publically traded Web site analytics company; and president, CEO, and co-founder of NeoVista Software, a pioneer in the predictive analytics and data mining markets. Jonathan is an active participant in social media, author of the popular blog Managing By Walking Around, a speaker at industry events, and a published author. He is a board member for the Churchill Club, Silicon Valley’s premier business and technology forum, and Revel Systems, an iPad point of sale solution. Follow him on Twitter @jbecher.