Michael Litt is a serial entrepreneur and the CEO of Vidyard. Vidyard is a video marketing platform that helps marketers drive results with video content. The Vidyard enables you to add video to your websites in minutes, get real-time analytics, syndicate video to social networks and YouTube, create calls to action, optimize search engine hits, capture leads and brand your player skins all from one place. In other words, it makes using video easy. Michael works as a mentor with a number of entrepreneurs and startups. He is not only passionate about the power of content marketing and online video, but he is also a thought leader and a surfer. He is also a jack-of-all-trades, with the ability to do everything from implementing code to developing a sales process. He not only “mans the ship” at Vidyard, he is also currently a member of Communitech’s Board of Directors. When Michael’s not in Waterloo, he’s travelling worldwide - talking about all things video marketing!