Jan-Kees Buenen is the CEO and co-founder of SynerScope, a groundbreaking visual data analysis technology that makes humans more capable of making decisions by providing “Intelligence Augmentation” to link the brain’s creativity with visual computing for maximum analytic performance. Insurance is their entry market. Jan-Kees has extensive commercial leadership experience using data and big data analytics for nearly all possible business purposes in the global value chains of Fast Moving Consumer Goods. For over 20 years, he has held positions in sales, marketing and logistics, with hands-on experience in implementing ERP, EDI, intranets and extranets, CRM, Six-Sigma, TQM, and advanced forecasting and planning. As an independent consultant, he advised packaging technology companies on go-to-market, partner and funding strategies. Jan-Kees’ earlier roles included Global Sales Director for Gerresheimer, Commercial Director Crown Packaging, Sales & Marketing at CarnaudMetalbox.