Joe Barkai is an independent manufacturing industry analyst and consultant on product development, product management, and technical and business consulting to the automotive, industrial equipment, high tech and medical equipment industries. He provides guidance to software vendors and IT service providers in business strategies, competitive analysis, go-to-market strategies, partnerships, mergers and acquisitions. He also assists manufacturing companies in assessing business process maturity as a foundation to formulating an IT strategy and software selection. Involved in the Internet of Things and Machine-to-Machine communication long before these vogue terms were invented, Joe now focuses on the inhibitors and accelerators of making the IoT a reality, and collects “silly IoT ideas”. Previously, Joe was VP of research at IDC for discrete manufacturing industries and leading global practices in product lifecycle management, service lifecycle management, and connected cars.