Joffy Mathew, Director, North America Services Demand & Portfolio Planning at SAP, has over 20 years of experience as a software solution expert, system architect with manufacturing industry experience. He began his career working in manufacturing industry, in enterprise software and in business analytics and has observed first-hand the evolution of the products and technologies that drive enterprise innovation today. Throughout his career, Joffy has led multiple projects, programs and organizations to success. Joffy has extensive experience working with end-user organizations in their analytics and technology strategies. For the last couple of years, Joffy is focusing on in-memory technology and analytics at SAP.