Zaid is a strategist, writer and facilitator. He has fifteen years of experience in developing strategic responses to complex social challenges. He has worked on issues such as agriculture, climate change, education, energy, financial systems, malnutrition, public healthcare, security, sustainable development, and youth issues. He has worked all over the world, with a broad range of clients, including the World Bank, the UN Foundation, GIZ, WWF, Oxfam, Unilever, the Governments of Canada, Liberia, and New Zealand. Zaid is a Visiting Professor at the California College of Arts (CCA) where he helps teach a social lab on a graduate level Masters programme. Over 2009-10 he was an Associate Fellow of The Institute of Science, Innovation and Society, at the Said Business School. He is a writer and author of "The Social Labs Revolution: A New Approach to Solving Our Most Complex Challenges" (Berret-Koehler, 2014).