Joy Chudacoff is the leader for “business lifestyle” design for women. An entrepreneur for over two decades, Joy is said to have “x-ray vision” when it comes to helping successful businesswomen get from where they are, to where they want to be. Before starting her own business consulting practice Smart Women Smart Solutions, Joy owned a highly profitable company in the medical sales and marketing industry, selling that business at a handsome profit. Joy is the recipient of The Platinum Excellence Award and the Founder’s Day Award for actively contributing to her local community. Joy has the distinct honor of being nominated for the Los Angeles Business Journal 2013 Women Making a Difference Award and was selected to become a member of Leadership America to convene on policies and decision making for women. Joy is the author of What’s Next?: The 7 Steps to Discover Your Big Idea and Create a Wildly Successful Business.