Virginia designs, manages and analyzes primary and secondary research. Combining extensive research experience, sensitivity to client objectives and a passion for sustainability, she teases out the story of what the research means and provides actionable recommendations to clients including Environmental Defense Fund and Consumers Energy.
Before bringing her expertise to Shelton Group, she spent 12 years in a research agency environment, where she functioned as client lead, researcher and analyst. She worked with clients in a variety of industries, including AT&T, Duracell, Hanesbrands and Clorox.
Education M.B.A. with Marketing Focus, University of Tennessee, Knoxville B.M., Musical Theater, Capital University, Columbus, Ohio